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Clark, Gary L.; King, Michael E.; Jurn, Iksu – Journal of Marketing Education, 2012
Today's marketing instructors are faced with the challenge of improving their students' soft skills to prepare them for today's business environment. Numerous authors have noted that client-based/-sponsored projects help students improve the soft skills they need to succeed in the business community. This article provides detailed guidelines on…
Descriptors: Student Attitudes, Basic Skills, Business Skills, Skill Analysis
Piorkowski, Joan L. – 1977
The Equal Opportunity Program of the School of Nursing at the University of Wisconsin at Madison has, in the past, had the problem of low graduation rates. Attempts by the staff to develop better methods for retaining students have resulted in a program that offers one-to-one tutorial help in basic communication skills. Skills training that is…
Descriptors: Basic Skills, Communication Skills, Higher Education, Minority Groups
Pierog, John J. – 1975
Thirty-six second semester freshmen students on academic probation were matched according to sex, high school class rank, S.A.T. scores, and IQ. They were divided into two groups: control and experimental. Both groups were administered the Survey of Study Habits and Attitudes, after which the experimental group participated in four one-hour study…
Descriptors: Academic Achievement, Academic Probation, Basic Skills, College Freshmen
Community Action Southwest, Waynesburg, PA. – 1994
A special demonstration project was conducted to provide individualized basic/workplace skills instruction to 36 high school dropouts with special needs or learning problems and thereby enable them to earn a high school diploma. Because of time constraints, services were provided to only eight students. Individual Learning Plans (ILPs) were…
Descriptors: Adult Literacy, Adult Programs, Basic Skills, Demonstration Programs