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Liu, Xin – Journal of Education for Business, 2018
The purpose of the present study was to explore whether professional skepticism can be learned in a classroom setting, an issue that has received scant attention in the prior literature. A questionnaire was administered to students enrolled either in the accounting program or in the business administration program of a large college in China. The…
Descriptors: Accounting, Student Attitudes, Foreign Countries, Business Administration Education
Lange, Tyana – ProQuest LLC, 2016
Institutions of higher education (IHEs) are competing to recruit students in a crowded market with the number of colleges on the increase and the number of high school seniors declining. IHEs are looking for effective ways to recruit students and increase retention and graduation rates. Relationship marketing (RM) is an approach from business that…
Descriptors: Role, Marketing, Higher Education, Student Recruitment
Shuler, Brian S. – ProQuest LLC, 2013
The debate over religion and spirituality in higher education and their relevance to higher education is continual. Rockenback (2011) outlined the relevance in asserting that because religion and spirituality are part of the whole person, they are also part of the traditional value of the whole person. This traditional value of religion and…
Descriptors: College Students, Beliefs, Values, Religious Factors