Dread is an unfortunate, yet all too common occurrence in the classroom. It often arises when a student has little motivation toward a class or its content. As an instructor of a traditionally "dreaded" class (Design History I), my goal was to seek ways to increase student motivation for the topic of design history and historic…

McCarthy (1985) constructed the 4MAT teaching model, an eight step instrument developed in 1980, by synthesizing Dewey's experiential learning, Kolb's four learning styles, Jung's personality types, as well as Bogen's left mode and right mode of brain processing preferences. An important implication of this model is that learning retention is…

This article presents a case study of the impact on student learning of introducing an electronic voting system (EVS) into large-group lectures for first-year undergraduate students undertaking degrees in marketing and business systems. We discuss the potential for using EVS-style interactive lectures in marketing and business programmes. We then…