Despite the importance of university events in students' lives and experiences, little research has been devoted to understand the behavioral intentions of university students to attend such extra-curricular activities. This study, therefore, examined the behavioral intentions of university students to attend university events. The study…

The proliferation of entrepreneurship education in higher education institutions has been fueled by the pressure to promote the economy and educate a new workforce who can be agile workers moving between an employee and self-employed (Fayolle & Gailly, 2015; Navi et al., 2017). As a result, entrepreneurship education, which refers to education…

College students experience negative sexual health outcomes such as sexually transmitted infections (STI) and unintended pregnancies. Increasing their use of clinical sexual health services may help reduce these poor outcomes. Currently, little is known about the sexual health service utilization of college students in Alabama or the factors that…

Despite the massive growth and benefits of online learning platforms, engaging and retaining learners showcases a major challenge in the present scenario. There is a dearth of literature on measuring the antecedent factors of learner engagement behavior through mediating effect in the online learning context. Therefore, the current study was…

The purpose of this study was to evaluate the factors that influence behavioural intention (BI) to use the Online Summary-with Automated Feedback (OSAF) in a MOOCs platform. Task-Technology Fit (TTF) was the main framework used to analyse the match between task requirements and technology characteristics, predictng the utilisation of the…

The integration of behavior change theory to investigate factors of behavioral influence in understanding the behavioral intention of students' extra-curricular participation has been limited, contributing to the existing gap that highlights the preliminary empirical observation on how the factors influence students' extra-curricular activity…

Online course learning is an important part of higher education curriculum. However, the factors influencing college students' online course learning behavior are poorly understood. The purpose of this study is to analyze the factors affecting college students' online course learning behavior. This study integrated the Information System Success…

The emergence of wearable technologies, including smartwatches, has received a considerable attention from scholars across several sectors. However, there is a scarcity of knowledge regarding the determinants affecting the adoption of these wearables in education. Therefore, this research aims to propose a theoretical research model through the…

Purpose: India has witnessed a significant surge in internet users in recent years, creating an ideal environment for E-entrepreneurship. With the rise of E-commerce and the growth of the digital economy, there is tremendous potential for online businesses in developing nations. Our study outlines the behavioral, cognitive, and environmental…

The benefits of Generative Artificial Intelligence (GenAI) in enhancing second language (L2) learning are well established. However, these advantages can only be realised if learners are willing to adopt the technology. This study, grounded in the Theory of Planned Behaviour (TPB), investigated the factors influencing the behavioural intention to…

Purpose: This research aims to look at how students feel about taking online learning (OL) while studying in higher education institutions (HEIs) using an extended technology acceptance model (TAM). The study looked into the factors that influence students' decisions to use OL, which helps meet their individual needs beyond the confines of the…

The swift incorporation of artificial intelligence (AI) into higher education has significantly propelled the digital transformation of education. This advancement is crucial for educators aiming to augment teaching quality through AI technologies, such as ChatGPT. However, the acceptance of ChatGPT among college students remains underexplored.…

Background: Generative artificial intelligence (AI) represents a significant technological leap, with platforms like OpenAI's ChatGPT and Baidu's Ernie Bot at the forefront of innovation. This technology has seen widespread adoption across various sectors of society and is anticipated to revolutionise the educational landscape, especially in the…

Metaverse, an amalgamation of diverse information technologies, is seen as the future of the internet and holds promise for transforming education. Leveraging metaverse media for immersive learning has the potential to reshape education practices. Despite being a novel concept, metaverse-based education has the capacity to enrich online learning…

This research examines the influence of integrating generative artificial intelligence (GAI) in education, focusing on its acceptance and utilization among elementary education students. Grounded in the Task-Technology Fit (TTF) Theory and an expanded iteration of the Unified Theory of Acceptance and Use of Technology (UTAUT) model, the study…