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2018 Marketing and Student Recruitment Report of Effective Practices: Effective Practices for Undergraduate Recruitment at Four-Year Colleges and Universities, as Rated by Campus Officials
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Ruffalo Noel Levitz, 2018
What is the competition doing? How is technology changing things? And where are the gaps in today's outreach? To explore these questions, undergraduate officials from a broad cross-section of colleges and universities participated in a spring 2018 poll to produce this report. Data in this report reflect responses from 115 nonprofit four-year…
Descriptors: Marketing, Student Recruitment, Undergraduate Students, Best Practices
2017 Marketing and Student Recruitment Report of Effective Practices: Effective Practices for Four-Year Undergraduate Colleges and Universities, as Rated by Campus Officials on an April 2017 Poll
PDF on ERIC Download full text
Ruffalo Noel Levitz, 2017
What is the competition doing? How is today's outreach changing? How are best practices evolving? To explore these questions, undergraduate officials from a broad cross-section of private and public U.S. colleges and universities participated in an April 2017 poll that produced this report. Data in this report reflect responses from 91 nonprofit…
Descriptors: Marketing, Student Recruitment, Undergraduate Students, Best Practices
How to Make Financial Aid "Freshman-Friendly"
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Pugh, Susan L.; Johnson, David B. – College and University, 2011
Ultimately, making financial aid "freshman friendly" also makes financial aid "sophomore friendly," "junior friendly," and "senior friendly." Indiana University has in place an Office of Enrollment Management (OEM) model that includes focused financial aid packaging strategies complemented by unique contact…
Descriptors: Higher Education, Student Financial Aid, College Freshmen, Enrollment Management