Suggests ways to sell school yearbooks early in the school year so that bids can be considered with money in hand and so that staff members can concentrate on producing a good book. Describes methods used at a small Iowa high school for selling yearbooks and for selling yearbook advertising space. (TJ)

States that a yearbook can cover student life in a way that reflects student interests. Outlines how this can be done in the areas of student life, curriculum, clubs and organizations, sports, album coverage, and community information. (TJ)

Reports on the ways in which the theme of the American Bicentennial was used in high school yearbooks. (GW)

Suggests that new ideas should be used in planning the school yearbook, and discusses setting up a yearbook as an annual report. (JM)

Discusses the principles of advertising that will help student newspapers generate advertising revenues in an effort to become financially independent. (HTH)

Presents ideas for compiling a staff organization manual that includes a staff organization chart, an overall description of staff organization, detailed descriptions of individuals' responsibilities, and editorial guidelines. (GT)

Discusses nine essential elements in a yearbook: cover, endsheets, title page, table of contents, folios, division pages, index, colophon, and closing. (GT)

Reviews good paste-up techniques for student newspapers; includes descriptions of necessary tools, how to do layouts, and how to finish by handling the wax on the paste-up sheets properly. (TJ)

Presents 26 guidelines to help a yearbook staff become more knowledgeable of the basics needed to produce an eye-appealing layout. (GT)

Presents a way of using coupons to help sell products for yearbook advertisers and to increase both advertising in yearbooks by businesses and the sale of yearbooks to students. (MB)

Offers suggestions for training beginning staff photographers; discusses many items related to cameras and photography, including lens and shutter speed settings, film speeds, and the use of different types of lenses. (GT)

Provides examples of lively, interesting yearbook copy and outlines 12 rules for writing effective copy. (GT)

The advantages of implementing phototypesetting equipment in a journalism program are discussed. Factors to consider when acquiring equipment are also presented. (HTH)

Provides seven ideas for creative advertising in school yearbooks. (HOD)

Points out that many state laws allow the investment of student funds such as those for yearbooks and argues that the California code concerning such investments should be the law of the land. Points out how high school publications can earn a large sum of interest by investing properly. (TJ)