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Wayne County Intermediate School District, Detroit, MI. – 1986
A study examined existing perceptions of the effectiveness of vocational education in Michigan. Researchers sought the opinions of 1,879 educators (including teachers, administrators, counselors, admissions representatives, and public relations professionals) connected with vocational education; 1,099 nonvocational educators; 745 parents; 1,030…
Descriptors: Government Role, Information Dissemination, Marketing, Outcomes of Education
South Plains Coll., Lubbock, TX. – 1988
Project LIFE, which began in October 1987, was a model program that involved a coalition of community agencies in addressing the problem of adult illiteracy in a community college setting, enhancing participants' employability, and providing them with career adaptability. To improve outreach efforts, program planners made heavy use of commercial…
Descriptors: Adult Basic Education, Adult Literacy, Agency Cooperation, Community Colleges
Bockbrader, Golda – 1989
Based on a successful project in Nebraska, this manual was developed for use in establishing a structured all-volunteer adult basic education (ABE) program in small communities or satellite locations. The greater part of the manual covers the various steps a volunteer leader should follow to establish this kind of program, beginning with a section…
Descriptors: Adult Basic Education, Adult Literacy, Advisory Committees, Evaluation Methods
Southern Illinois Univ., Carbondale. Dept. of Vocational Education Studies. – 1980
This publication contains a model and 50 strategies for recruiting students into vocational education. The model provides a definition of the recruiting process and guidelines for recruiting male and female students into nontraditional areas, as well as for recruiting older adults, handicapped persons, and members of different ethnic cultures. The…
Descriptors: Adults, Disabilities, Females, Guidelines
Esposito, Kathy – 1983
This handbook, one in a series of works dealing with adult literacy education, is designed for use by volunteers who are responsible for recruiting students into literacy programs. Addressed in the first part of the guide are various steps in organizing a recruitment campaign that include getting to know the program staff, learning about the adult…
Descriptors: Adult Basic Education, Adult Literacy, Adult Reading Programs, Adult Students
Waltz, Freddie C.; And Others – 1984
This recruitment package consists of materials designed to assist those individuals who are responsible for recruiting students into postsecondary vocational education programs. The package, which may be used either as a guide to establishing and implementing a new promotional policy or as a resource to use when planning a specific promotional…
Descriptors: Advertising, Career Counseling, Commercial Art, Counselor Role
Idaho State Univ., Pocatello. – 1984
This handbook has been developed through an interdisciplinary approach so that it can be used for any cooperative education program that might be proposed or in existence in the State of Idaho. The handbook was written to serve as a guide for those schools and districts that are considering using such a plan. The handbook, a program management…
Descriptors: Cooperative Education, Cooperative Planning, Cooperative Programs, Educational Innovation
Ohio State Univ., Columbus. National Center for Research in Vocational Education. – 1985
This guide is designed to help secondary and postsecondary vocational-technical administrators plan, implement, and maintain occupational training programs that would meet the needs of adults. Because the educational market is changing, the educational sector must change accordingly. Chapter I of part 1, which focuses on adult education, attempts…
Descriptors: Adult Learning, Adult Programs, Adult Vocational Education, Competency Based Education
Ruppert, H. E.; And Others – 1982
This guide on marketing and distributive education cooperative education is designed to assist the beginning teacher-coordinator with the resource material he/she will need and to provide experienced teacher-coordinators and administrators with a ready reference on current procedures and practices. General information contained in chapter 1…
Descriptors: Admission Criteria, Adult Education, Adult Programs, Cooperative Education
El Paso Community Coll., TX. – 1991
The objective of the Women in Technology (WIT) program for the Texas Higher Education Year 1990-1991 was to increase women's employment in nontraditional technical-vocational occupations and enrollment in nontraditional technical-vocational education and training. WIT provided information on nontraditional careers to the community and provided…
Descriptors: Ancillary School Services, Career Exploration, Counseling, Day Care
Holder, Doyle – 1981
This handbook is designed to help Texas junior/community college administrators and instructor-coordinators of marketing and distributive education to plan, implement, operate, and expand mid-management programs. The handbook contains five sections. Following the introductory first section that reviews the purpose, history, philosophy, and…
Descriptors: Advisory Committees, Business Administration, Community Colleges, Curriculum Development
Boyter-Escalona, Margaret – 1995
The report describes the design and outcomes of a workplace education program undertaken cooperatively by Northeastern Illinois University, the Amalgamated Clothing and Textile Workers' Union, and a number of local businesses to provide adult basic education, English-as-a-Second-Language, and job skills instruction in the workplace. The report…
Descriptors: Adult Basic Education, Cooperative Programs, Curriculum Development, Inplant Programs
Brown, Don A., Ed. – 1979
This guide is a resource both for organizing and for managing adult literacy programs. Based on the collective input and refinement of national leaders in adult basic education, the handbook provides coverage of program planning, staff development, student recruitment and retention, instructional approaches and techniques, instructional materials,…
Descriptors: Adult Basic Education, Adult Literacy, Adult Students, Basic Skills
McGrath, Mimi; Pekelo-Bielen, Rhonda – 1983
This volume, the second in a two-volume guide designed to provide vocational educators in Massachusetts with some practical tools for planning and implementing student recruitment strategies in their local areas, offers step-by-step instructions for implementing specific recruitment strategies. The first chapter examines the benefits of holding…
Descriptors: Access to Education, Advertising, Bilingual Students, Communication Skills
HR & H Marketing Research International, Ltd., London (England). – 1985
A study evaluated procedures currently used to market adult education at five colleges in Great Britain. Data were collected from roundtable discussions with the principals and vice-principals of the five participating colleges and from interviews and questionnaires administered to staff members from each college and to representatives of…
Descriptors: Adult Education, Advertising, Advisory Committees, Change Strategies
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