The practice of enrollment management at America's colleges and universities is central to prominent discussions taking place in the public arena about the cost of higher education, the value of a degree, and the role of student loans as tools to finance a college education. While research has explored many variables within the context of using…

The admission process for many postsecondary institutions was not fundamentally designed to promote equity. It was especially not designed to put students' needs at the center of the process, let alone to give them decision-making power in institutional policies and practices. However, the year 2020--punctuated by a racial reckoning and global…

Purpose: The article discusses the development and growth of a newly established Noyce Scholarship Program at a Hispanic Serving Institution and the collaborative efforts of the School of Education (SOE) and its partners during the recruitment and retention process. Design/methodology/approach: The author will explore and answer questions: (1)…

Effective recruitment initiatives for underrepresented student populations interested in pursuing degrees in agricultural-related sciences have the potential to diversify colleges of agriculture while also increasing enrollment. In the current study, we used a qualitative case study approach to examine the effectiveness of the recruitment…

Finding the right college is a challenge for all students, but Black families face additional challenges and questions when navigating the admissions process. Veteran admissions experts Timothy L. Fields and Shereem Herndon-Brown demystify this complexity by advising families on when to begin the process, where to apply, and how to be a…

In Spring 2022, the Illinois Workforce and Education Research Collaborative (IWERC) conducted a statewide survey of high school seniors on their college decision-making. A report on the decision-making processes of 4-year college-goers was published previously, illustrating those students' focus on cost, location, and academic reputation in…

School psychology is experiencing a shortages crisis. There is also lack of national data regarding current recruitment practices. Understanding these practices is essential to overcome these personnel shortages. In this national study, 151 school psychology programs within the US and its territories were surveyed. Participants were chosen from a…

While computing programs in the U.S. are experiencing growth in enrollment trends, they are still grappling with matters related to retention and persistence of computing undergraduates. One construct identified by scholars as having an impact on persistence in computing is computing identity, which is shaped by constructs such as recognition,…

In "Lifting the Veil on the Enrollment Management Industry," Stephen J. Burd brings together higher education journalists, researchers, and industry insiders to examine how this industry has evolved to shape US college admissions since its inception in the 1980s. Noting the inequities that have been caused or perpetuated by enrollment…

Community college enrollment has significantly declined since the start of the COVID-19 pandemic. Between the spring 2020 term and the spring 2022 term, community college enrollment declined by nearly 17 percent nationwide. This alarming trend has posed a threat to the well-being of community colleges and the students they serve, which includes…

The Arkansas National Guard Tuition Assistance (NGTA) program was created to recruit and retain Arkansas National Guardsmen by providing college funding regardless of Armed Services Vocational Aptitude Battery (ASVAB) test scores. The funding provided up to 100% of tuition costs at any Arkansas public college or university and was effective…

On the campus of Brigham Young University (BYU) sits a 66,000-seat stadium that bears the name of a college football hall of fame coach LaVell Edwards (1930-2016). While pursuing his doctorate, Edwards (1978) decided to focus his dissertation on college recruiting and significantly contributed to the forefront of student-athlete college choice…

This rich, longitudinally descriptive study provides an examination of program outcomes, student characteristics, and workforce outcomes of the Houston-Louis Stokes Alliance for Minority Participation (H-LSAMP) program. Utilizing data from the University of Houston's Education Research Center, this study offers a detailed analysis of the long-term…

In signing the Higher Education Act of 1965, President Lyndon B. Johnson described education as "the most important door that will ever open." Earning a college credential can mean a better living and a better life for students and their families. But to earn that credential, students must first navigate the admissions process. Education…

Although the percentage of teachers of color in the workforce has grown significantly over the past 30 years, it still does not reflect the diversity of the national population or students. Teachers of color also have higher turnover rates than White teachers, highlighting the need for strategies to retain teachers of color as well as recruit more…