This study sought to utilize Six Sigma techniques to guide the design and selection of promotional materials and strategies to attract college students to an undergraduate Supply Chain Management major. Affinity Diagramming was used to collect and summarize students' comments on what factors they considered when selecting a career. Pareto was used…

At times, universities are charged with helping stimulate the local economy. This study considered how the supply chain management programs at a regional university could be modified in order to provide a positive impact on the economic development of the region. Through a mixed methods action research approach that incorporated a neural network,…

This article describes a collaborative process between a university's Supply Chain Management (SCM) program and the business community supporting the program to bring about a student team-based case competition. The ideas used for the competition were based on actual challenges experienced and submitted by businesses, while the case narrative and…

In today's changing and intensely competitive global environment, postsecondary educational programs must find ways to adapt their method of delivery to meet the educational expectations of students and talent needs of "real-world" employers. This is especially true in the evolving field of supply chain management (SCM). The purpose of…

Partnerships between higher education and business have long been an important part of the academic landscape, but often they are based on shorter-term transactional objectives rather than on longer-term strategic goals. BHEF's National Higher Education and Workforce Initiative brings together business and academia at the institutional,…

Higher education institutions need to align themselves more closely with the needs of businesses and equip students with the skills and experience necessary to make them more successful and value-adding employees. This paper explores undergraduate student perceptions of the effectiveness of the case study teaching and learning method in the…

This paper explores the relevance to industry's needs of operations management (OM) teaching in higher education, by researching the content of OM modules delivered by UK academics and comparing the results of this research with the views of business practitioners having had first-hand experience of OM teaching on MBA programmes. To determine…

The authors investigate how Third Mission activities at universities, such as the outreach and technology transfer functions, are anchored in organizational structures and practices, and discuss the implications of this relationship for the success of the activities. They draw on case studies of two Swedish university colleges to illustrate the…

This empirical study investigates the hypothesized relationship between US federally funded university research and development (R&D) and its resulting economic impact, as measured by the level of licensing revenue generated by US universities. The author also examines the key operating statistics of the top-ten licensing income-producing…

This article provides an analysis of job supply by Spanish firms and the demand for work, and the mismatch that occurs between these two variables. Data are taken for the year 2006, with particular attention to jobs offered by firms that require people with university degrees or other higher education qualifications. Demand and supply are broken…