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| Audience Response | 1 |
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| Long, Larry W. | 1 |
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Continuous Audience Response Technology and Survey Methods: New Research Methods and an Application.
Long, Larry W.; And Others – 1989
Speedback is a continuous audience response technology system that was used to test concepts and variable relationships that had been derived earlier from large-sample, survey research methodology. Continuous audience response technologies used computer hardware and customized software to collect subjects' reactions to stimuli, usually videotaped…
Descriptors: Audience Response, Computer Oriented Programs, Information Technology, Public Opinion
