Describes how Elyria (Ohio) Schools passed an $8 million school levy in five months. Highlights successful techniques used in fundraising, publicity and advertizing, registering voters, creating a citizen speakers' bureau, obtaining editorial and church support, canvassing, telephoning, involving students, and obtaining endorsements. Diverse,…

After South Lyon Community Schools (Michigan) lost their first tax levy campaign, a committee formed to interview voters and devise a new plan discovered that voter priorities had been overlooked. The solution--enlisting community support and communicating the importance of voters' priorities. An inset provides specific campaign techniques. (MLH)

Following Orange County, California's well-publicized bankruptcy, Willard Intermediate School staff worry about program cuts and a possible state takeover. Voters oppose a sales tax increase to rescue programs. Located in an urban ghetto with a predominantly Hispanic population, the school was overcrowded before the bankruptcy. Future cutbacks…

Although technology might greatly increase school performance, the economics will be hard to manage and explain to a tax-paying public. As in hospitals, technology is an expensive investment that will not replace people. Schooling's true challenge is not handling machinery but creating a multicultural society. To succeed, schools must emphasize…

Recent "Executive Educator" survey of 900 out of 6,200 randomly selected school executives found high school principals had the longest work week; 95.3% reported working over 50 hours weekly. Fully 78% of school executives are devoting more time to educational improvement changes. Despite stressors and salary complaints, most are content with…