Effective teaching practice requires that teachers know their students not as 'faceless average learners', but as individuals. The most individual of learner characteristics is personality, and yet language education research has made little progress in understanding the role of personality. As the field of language learning motivation seeks to…

Chinese students are frequently seen as passive learners because of their apparent reluctance to speak, particularly in English classrooms. However, this impression seems to reflect a stereotype which is likely to confound willingness to communicate (WTC) and communication behaviour. In this article we argue for more attention to be paid to…

The ability of automatically modeling learners' personalities is an important step in building adaptive learning environments. Several studies showed that knowing the personality of each learner can make the learning interaction with the provided learning contents and activities within learning systems more effective. However, the traditional…

Universities increasingly make their sales curriculum available for groups other than dedicated sales students. This study investigates engineering students' drivers that predict interest in sales certification, as well as drivers that predict actual choice for a sales curriculum. We focus on engineering students (n = 204) and contrast our…