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International Business Education at the Interface: The Raw Case Study Method
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Shi, Yuwei; Dow, Sandra – Journal of Teaching in International Business, 2019
Borrowing from Yale School of Management, we call this new approach the raw case method of learning. Unlike a traditional case study, a raw case is not confined in print or pages of a narrative about a challenging international business situation. It is an open, real-time information space through which case study students may wander. But it also…
Descriptors: Management Development, Business Schools, Case Studies, International Trade