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Web Based Interactive Software in International Business: The Case of the Global Market Potential System Online (GMPSO[C])
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Janavaras, Basil J.; Gomes, Emanuel; Young, Richard – Journal of College Teaching & Learning, 2008
This paper seeks to confirm whether students using the Global Market Potential System Online (GMPSO) web based software, (http://globalmarketpotential.com), for their class project enhanced their knowledge and understanding of international business. The challenge most business instructors and practitioners face is to determine how to bring the…
Descriptors: Student Projects, Class Activities, International Trade, Active Learning