In an effort to move students beyond their typical understanding of social media, "the collaborative identity project" requires that they collectively contribute to one single, pseudonymous, online identity spanning five popular social websites over the course of one semester. In this enriching and thought-provoking exercise, students…

The influence of social media and technological developments has changed how groups and organizations advocating for social change generate awareness and participation in their causes. In this single class activity students will (a) analyze notions of activism and "slacktivism" from scholarly and popular sources to apply these concepts…

The title and lyrics of "Video Killed the Radio Star" (VKRS) epitomize Marshall McLuhan's intricate aphorism "The Medium is the Message." A staple of many communication courses, the aphorism not only suggests that the technology used to convey information (the form) is just as important as the information conveyed (the content), but also that…