Purpose: The study investigates the comparative efficacy of the culturo-techno-contextual approach (CTCA) and the lecture method in students' understanding of the human resource management (HRM) curriculum in Ghana. Design/methodology/approach: A quasi-experimental design is employed to gather data from 245 4th-year undergraduate students studying…

Purpose: This study aims to present a step-by-step implementation of the culturo-techno-contextual approach (CTCA) in a university classroom to teach industry and competitive analysis in the Ghanaian undergraduate entrepreneurship development curriculum. It further investigates the efficacy of the CTCA in breaking difficulties related to the study…

This article presents a pedagogical-visual process developed in a traditional frontal-format course with a multi-identity group of students set in a large lecture hall. It examines an assignment that required students to analyze a meaningful personal photograph and connate it culturally, while internalizing visual general patterns utilizing a…