This research develops an effective methodology for a core business introductory information systems course to teach business process concepts and the role of information systems in business processes. The developed methodology also helps students properly diagram an organization's business processes. The methodology uses an experiential learning…

The rapid evolution of digital marketing, characterized by the surge in digital channels and data, has amplified the demand for graduates specialized in digital marketing analytics (DMA). Yet, marketing educators contend with insufficient theoretical guidance and practical pedagogical methods in the course design that aligns with industry…

Sustainable development is a powerful, significant, and occasionally controversial topic in management education. It usually refers to "development that meets the needs of the present without compromising the ability of future generations to meet their own needs." The broad view of sustainable development is articulated on the United…

This article reviews stock-trading simulations as a resource for use in management courses. Stock-trading simulations have three highly desirable qualities for educators: (1) they cost nothing to use--instructors can choose from various free simulators that all have the same general functionality, (2) they provide real and continuously updating…

Purpose: The purpose of the study was to assess the current state and demand of the project management education. Project management has gained increasing importance as a critical discipline for achieving successful project outcomes in various industries and sectors. In the Kingdom of Saudi Arabia (KSA), the demand for skilled project management…

This teaching tip describes a novel simulation, the Business Information Systems Simulation, designed for teaching information systems concepts. Created with "Capsiminbox," the simulation places students in the role of a retail store manager who is assigned a leadership role in a strategically important pilot project to develop an app.…

This article presents an exercise designed to instill growth mindsets in business students and to demonstrate their effects on achievement motivation. The main points of the exercise are to introduce implicit theories of intelligence (i.e., fixed and growth mindsets), demonstrate that mindsets are malleable, apply growth mindset strategies, and…

Few academic disciplines make as frequent use of experiential learning exercises as marketing and sales. This is particularly true in selling courses, where a sales role play often serves as a culminating exercise in which students are tasked with building rapport with a buyer, uncovering buyer needs, overcoming objections, and closing a sale.…

Research has documented that applied projects that are experiential and grounded in the course contents offer effective hands-on experience to students to understand the course materials and apply their learnings in a meaningful way. Experiential learning is particularly relevant to Master of Public Administration Programs (MPA), which are usually…

This paper presents a research experience in secondary schools that develop educational projects of a participatory and transformative nature. This contribution arises from the new educational needs emanating from augmented society and multiple literacies that transform communication and the circulation of knowledge, challenging conventional…

This account of practice offers practical examples of the use of reflective journaling and WhatsApping as part of a novice action learner's practice on her undergraduate degree programme. The action learning set was part of a degree apprentices programme which required the first author to complete a work-based learning module involving the…

This article investigates entrepreneurial marketing (EM) and use of business recovery frameworks within experiential learning cycles (ELC)s to investigate post-COVID learning techniques during the learning process. Three distinct post-graduate learner cohorts took part in the study consisting of part-time MBA entrepreneurs from the United Kingdom,…

Readers can explore 13 teaching innovations presented at the 2020 Association for Business Communication (ABC) annual international conference hosted online. Typically held in a large hotel ballroom, this year's "My Favorite Assignment" sessions were adapted to an asynchronous virtual conference. These assignments are designed to teach…

This in-class, 75-minute exercise creates a context for students to observe some of the challenges to cross-functional collaboration and offers insight into processes to achieve more successful outcomes. By demonstrating how a failure by compliance and business operations to work cross-functionally negatively impacts outcomes in the form of…

Many universities have incorporated entrepreneurship education into their programs. However, research and the practice show that this curriculum is taught in various ways, which the authors group into three themes: teaching about entrepreneurship, teaching for entrepreneurship, and teaching through entrepreneurship. Entrepreneurship educators face…