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Grewal, Dhruv; Motyka, Scott; Levy, Michael – Journal of Marketing Education, 2018
The pace of retail evolution has increased dramatically, with the spread of the Internet and as consumers have become more empowered by mobile phones and smart devices. This article outlines significant retail innovations that reveal how retailers and retailing have evolved in the past several decades. In the same spirit, the authors discuss how…
Descriptors: Retailing, Marketing, Futures (of Society), Teaching Methods
Burgess-Wilkerson, Barbara; Hamilton, Clovia; Garrison, Chlotia; Robbins, Keith – Online Submission, 2018
As of 2015, millennials (born in the 1990's) became the largest population in the workplace -- and are still growing. Studies indicate millennials are tech savvy but are lagging in the exercise of digital responsibility. In addition, they are passive towards environmental sustainability and fail to grasp the importance of social responsibility.…
Descriptors: Social Responsibility, Sustainable Development, Business Communication, Age Differences
Nawi, Noorshella Che; Fong, Michelle; Tatnall, Arthur – Journal of Information Technology Education: Research, 2014
This paper describes a research case study of Internet apparel marketing by small businesses in Malaysia which can beneficially be included in postgraduate business courses for understanding the importance of measuring customer satisfaction at point-of-purchase and post-purchase in online purchases. The sample size in this research is 154…
Descriptors: Information Technology, Marketing, Foreign Countries, Surveys
National Academy for Integration of Research, Teaching and Learning (NJ1), 2011
This volume presents 64 abstracts of keynote and parallel paper presentations of the Irish National Academy for Integration of Research, Teaching and Learning's (NAIRTL) conference on the theme of flexible learning. The Flexible Learning conference was a joint initiative by NAIRTL and the Learning Innovation Network. The keynote presentations can…
Descriptors: Open Education, Foreign Countries, Information Technology, Educational Technology