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Showing 1 to 15 of 16 results Save | Export
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Rhee, Eddie – Journal of Marketing Education, 2018
This study outlines the use of a community-based learning (CBL) applied to a Retailing Management course conducted in a 16-week semester in a private institution in the East Coast. The study addresses the case method of teaching and its potential weaknesses, and discusses experiential learning for a real-world application. It further addresses CBL…
Descriptors: Marketing, Course Descriptions, Management Development, Effect Size
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Cheng, Eddie W. L. – International Journal of Teaching and Learning in Higher Education, 2016
The variation theory stems from the concept of phenomenography. Although some applications of the theory can be found, the theory is not well known in the field of education, especially with respect to the teaching of business and management subjects. The aim of this paper is to explore the use of the variation theory for teaching management…
Descriptors: Case Studies, Management Development, Teaching Methods, Knowledge Management
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Matheson, Ruth; Sutcliffe, Mark – Teaching in Higher Education, 2017
Flexible pedagogies [Ryan and Tilbury 2013. "Flexible Pedagogies: New Pedagogical Ideas." York: Higher Education Academy] place learner empowerment at the centre of curriculum development. Learner empowerment requires students to feel that they belong and are active in the learning process. This paper illuminates how, through the…
Descriptors: International Trade, Business Administration Education, Management Development, Teaching Methods
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Feng, Jing Betty – Journal of Teaching in International Business, 2016
To meet the increased demand for international business education that prepares college students for studying, living, or working overseas, I propose a four-stage reflective development model to be used in the traditional classroom context to enhance intercultural competence for undergraduate students. I employ the model in a personal development…
Descriptors: Cultural Awareness, Intercultural Communication, Statistical Analysis, Qualitative Research
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Beitelspacher, Lauren; Rodgers, Vikki L. – Journal of Marketing Education, 2018
Both students and industry are demanding that marketing instructors incorporate discussions of environmental and social responsibility into their courses. Marketing educators play a critical role in developing the knowledge and skills students need to effectively integrate corporate social responsibility (CSR) into their future business endeavors.…
Descriptors: Retailing, Management Development, Marketing, Course Descriptions
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Wang, Shwu-Huey; Wang, Hsiu-Yuan – Technology, Pedagogy and Education, 2017
Hospitality students are required to be able to address challenging cases or problems in the work environment. However, traditional lecture- or exam-based instruction leaves a gap between theory and practice. On the other hand, modern youth live and socialise in an increasingly digital environment, and one of their biggest pastimes is playing…
Descriptors: Hospitality Occupations, Tests, Teaching Methods, Problem Solving
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Abdulahi, Mohammed Mussa; Hashim, Hakim; Kawo, Mohammed – Educational Research and Reviews, 2017
The purpose of this action research is to improve the achievement of students in general and, to examine the perception of students and teachers about cooperative learning, to identify major factors affecting the implementation of cooperative learning and to identify the possible strategies used to improve cooperative learning in Madawalabu…
Descriptors: Academic Achievement, Natural Resources, Cooperative Learning, Achievement Gains
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Tomlin, Kathleen A.; Metzger, Matthew L.; Bradley-Geist, Jill; Gonzalez-Padron, Tracy – Journal of Management Education, 2017
Ethics blind spots, which have become a keystone of the emerging behavioral ethics literature, are essentially biases, heuristics, and psychological traps. Though students typically recognize that ethical challenges exist in the world at large, they often fail to see when they are personally prone to ethics blind spots. This creates an obstacle…
Descriptors: Ethics, Self Concept, Social Psychology, Heuristics
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Córdova, Mayra Lucía González; Zermeño, Marcela Georgina Gómez; Mejía, Irma Antonia García – Open Praxis, 2015
This study was carried out in order to improve the understanding and learning of participants enrolled in face-to-face training programs, and to enhance their learning and retention of content through multimedia materials. A qualitative study was conducted to inquire about the perception of the participants and instructors of an Administrative…
Descriptors: Multimedia Instruction, Teaching Methods, Student Attitudes, Qualitative Research
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de Freitas, Maria Ester; Bertero, Carlos Osmar; Fleury, Maria Tereza Leme; Mariotto, Fábio Luiz; Silva, André Luis – Tertiary Education and Management, 2016
This article analyzes the theoretical and practical aspects of the academic internationalization process, through the main events and pathways developed over the 60 years of the EAESP/FGV, the São Paulo Business School of the Getulio Vargas Foundation (Brazil). A survey was conducted of former directors, coordinators of the main international…
Descriptors: International Education, Business Schools, Student Mobility, Foreign Countries
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Westberry, Nicola; Franken, Margaret – Teaching in Higher Education, 2015
This paper provides an Activity Theory analysis of two online student-driven interactive learning activities to interrogate assumptions that such groups can effectively learn in the absence of the teacher. Such an analysis conceptualises learning tasks as constructed objects that drive pedagogical activity. The analysis shows a disconnect between…
Descriptors: Learning Theories, Learning Activities, Teaching Methods, Undergraduate Students
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Larrán, Manuel; Andrades, Javier – International Journal of Sustainability in Higher Education, 2015
Purpose: This study aims to analyze the main factors that might determine the extent to which Spanish organizational management educators use environmental stand-alone subjects to equip students with alternative views of business. To give a more qualitative study, this paper also provides a more detailed curriculum analysis from a double point of…
Descriptors: Environmental Education, Content Analysis, Universities, Foreign Countries
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Deeter-Schmelz, Dawn Reneé – Journal of Education for Business, 2015
For instructors seeking ways to provide sales students with experiential learning projects designed to develop and enhance skills in an authentic environment, corporate-academic partnerships offer a viable option. The author describes a unique and innovative corporate-academic integrated project, including course content, role plays, and corporate…
Descriptors: Corporations, School Business Relationship, Role Playing, Course Content
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Petric, Bojana; Harwood, Nigel – Journal of English for Academic Purposes, 2013
This mixed-method study investigates the citation behaviour of a successful L2 postgraduate management student, Sofie, in two pieces of writing, written in response to two assignment tasks in two management modules. The tasks belonged to the same assignment type, but differed in the level of direction provided: one was a directed task, accompanied…
Descriptors: Writing Skills, Teaching Methods, Assignments, Writing Instruction
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Martinak, M. Linda – Journal of Continuing Higher Education, 2012
This article examines stress experienced by graduate management students in an online learning environment. I use qualitative methodology to examine data collected from 32 students in 2 sections of a graduate online course. Findings identify 6 categories of stressors experienced by the students as well as 6 categories of stress relief agents.…
Descriptors: Stress Management, Electronic Learning, Online Courses, Stress Variables
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