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Peer reviewed Peer reviewed
ERIC Number: EJ105735
Record Type: CIJE
Publication Date: 1974
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Television: Teaching the Message and the Massage
Lucking, Robert A.
English Journal, 63, 7, 74-6, Oct 74
English teachers have a responsibility to teach students to become intelligent consumers of television messages. (JH)
Descriptors: Broadcast Industry, Commercial Television, Communication (Thought Transfer), High School Students, Language, Programing (Broadcast), Publicize, Teaching Methods, Television Commercials
Publication Type: N/A
Education Level: N/A
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Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A