Student writing performance has not appreciably improved in the past decade. While there is evidence that teachers assign more writing than in the past, performance has not kept pace. Three urban schools that experienced significant improvements in students' writing achievement were studied. To glean ideas and examples, the authors observed…

Influenced by film and television exposure, the student designer tends to be camera oriented and two-dimensional in creating theatrical sets. This paper outlines six visual projects designed to help students develop a selective visual sense for dealing with the three-dimensional aspects of the stage. The projects include the following activities:…

This (London) group teaches English by presenting short humorous skits, in which a language problem is unobtrusively presented. Afterwards the audience repeats the pattern(s), which a member of the group pronounces for them. At the end of each unit, a rousing song is sung, with all joining in the refrain. (IFS/WGA)

Describes how teachers can use computer programs to combine the systematic coverage of a writing class with the individualization of a writing workshop. (MM)

In order to provide University of the Pacific School of Pharmacy students with some of the attitudes and skills needed to communicate a structured presentation, a course titled "Audiovisual Techniques of Scientific Presentation" was designed and implemented. Immediate success among students is described. (LBH)

Describes an advanced course in public relations methods wherein students use an online computer terminal system to analyze up-to-date field data and to prepare realistic audience-targeted campaigns. (RL)

Discusses the importance of using good instructional design principles when using new technologies for education. Highlights include identifying instructional objectives; understanding the target audience, and augmenting a presentation with technology instead of letting technology dominate it; organizing the content; and preparing for…

Reviews a debate among Roman rhetoricians over declamation, an early case study method. Appraises contemporary concerns about the value of case study as a stimulant to problem-solving skills, its ability to imitate realistic circumstances of business and technical writing, and its emphasis on persona and audience along with its deemphasis of the…

Explains an assignment for the audience analysis segment of a business writing course which compares the front page design of "The Wall Street Journal" with that of a local daily newspaper in order to emphasize the use of design devices in effectively writing to busy people. (SR)

Jones suggests that Johns' article recommending extensive use of real or authentic audiences in English-as-a-Second-Language (ESL) or English-as-a-Foreign-Language (EFL) writing has pushed the value of authenticity too far. Johns' notes basic disagreement about some of the things ESL/EFL teachers can and should do and recommends a collaborative,…

Looks at how the theories of William Perry and Jean Piaget explain choices students made in writing persuasive essays. Examines the implications of their theories for teaching persuasion to eighteen-year olds. (SR)

Intended to help individuals become better educators, this book can serve as a reference for teaching fundamentals and challenge experienced teachers to expand their repertoire of skills in working with their various audiences. The presentation techniques delineated in the book have proved successful in the classroom, at conferences, and in…

Planbox escalation is a linguistic method of analyzing narrative arguments. This persuasive procedure consists of 12 strategies: (1) begin with information that all sides can agree on; (2) prepare to respond by rejecting outright, questioning, ignoring or replacing the audience's opinions; (3) make the subject as attractive as possible; (4)…

Two exercises that can be used with journalism students to help them clarify and think through the editorial process are the repertory grid and the coorientation model. A technique developed in England by the followers of psychologist George Kelly, the repertory grid asks students to rank ten or twelve authors on criteria such as social…