This book discusses incorporating community-based social marketing techniques programs. The first chapter explains why programs that rely heavily on conventional methods to promote behavior change are often ineffective, and introduces community-based social marketing as an attractive alternative for the delivery of programs. Chapter 2 describes…

The British National Institute of Adult Education is concerned with the establishment of a nationally recognized form of training certification for adult education teachers. In the context of desiderata established by the NIAE three contributors present and discuss widely differing approaches to the problem on both philosophical and practical…

In this article faculty responsibility in several areas was considered, primarily responsibility for the conduct of the instructional process and responsibility to oneself and one's profession. (Author/RK)

Real work settings in the community offer learning experiences that cannot be duplicated in the school. The classroom teacher must know the experience program possibilities available in the community, and guide students to discover these possibilities. (KP)

Describes the Oregon Psychologists' Professional Development Project after one year of operation. (GB)

Over the last ten years, hospitals have been placing a growing emphasis on staff development programs as indispensable to effective operation. (PT)

An account of literacy programs in Poland, with emphasis on post-World War II developments. Recounts the author's experience in developing reading materials, and describes the aims, organization, and methods as set forth in the author's Primary Adult Education Guide. (JB)

An innovative curriculum where processing of materials, energy and information form a new base for industrial arts. (Editor)

Describes a computer game used in an introductory experimental psychology class which simulates in a few months the activities of years of effort in a research laboratory. Ideas on developing new computer based simulation games are included. (Author/JJD)

Outlines a writing-across-the-curriculum program for high schools. Discusses the role of content area teachers in such a program. (FL)

Summarizes the characteristics and collaborative development of an inservice teacher education program for an urban high school and reports the findings of the program evaluation. Concludes that success relates, among other factors, to teacher involvement, appropriate instructional techniques, and locally relevant materials. (DC)

Reponses to four letters from parents and a teacher of gifted children, relating to truancy in a gifted teenager; development of a regional gifted program; strategies appropriate for a primary gifted program; and instructional activities for a parent to use with her preschool age gifted child. (SBH)

Provides information on initiating and planning poetry-in-the-schools programs, the problems normally encountered in developing such programs, and the benefits of the programs. Notes resources for learning about the work of poets in the schools. (JT)