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Peer reviewedGoodwin, Dave – Journal of Technical Writing and Communication, 1994
Describes how professional writers from Bell Northern Research, enrolled in a professional writing program, designed a quick reference guide for in-house use, and then provided a theoretical framework to ground and explain their visual design choices. Offers the instructor's theoretical reflections on how visual design can motivate readers to read…
Descriptors: Case Studies, Higher Education, Program Descriptions, Rhetoric
Download full textAmerican Institutes for Research, Washington, DC. – 1981
The accomplishments of a team of writers, designers, and education specialists commissioned by the National Institute of Education (NIE) to suggest solutions to the problems that public documents often pose for readers are summarized in this report. Following an overview, the report offers a section on the history and rationale of the Document…
Descriptors: Government Publications, Higher Education, Layout (Publications), Program Descriptions
Kelley, Patrick M., Ed.; Samuels, Marilyn Schauer, Ed. – 1984
Articles in these proceedings of a conference of the Council for Programs in Technical and Scientific Communication represent the views of professional communicators and academicians who share a concern for providing breadth and quality of preparation for present and future technical communicators. The topics of the 19 papers include the…
Descriptors: Communication (Thought Transfer), Curriculum Evaluation, Education Work Relationship, Graduate Study
Kelley, Patrick M., Ed.; And Others – 1982
Articles in these proceedings of a conference of the Council for Programs in Technical and Scientific Communication represent the views of professional communicators and academicians who share a concern for providing breadth and quality of preparation for present and future technical communicators. Among the topics discussed in the 17 articles are…
Descriptors: Education Work Relationship, Graduate Study, Higher Education, Masters Programs
