Background/purpose: The integration of immersive technologies in education has been increasing. Such technologies include: the virtual reality (VR)-based technologies, which have raised engagement and interactivity, and foster the development of skills in academic settings. Thus, this study aimed to explore the attitudes of faculty members in Emirati higher education institutions toward the use of VR-based technologies. It also aimed to identify the associated challenges. Materials/methods: A mixed-method approach was adopted. It involves the quantitative and qualitative approaches. A five-point Likert scale questionnaire was distributed online to faculty members in Emirati universities. 225 faculty members filled in the survey. Additionally, 22 faculty members were interviewed through in-depth interviews. The sample is considered a random sample. Quantitative data were analyzed using the SPSS program. The qualitative responses were analyzed through conducting a thematic analysis. Results: Faculty members generally exhibit positive attitudes toward the use of VR in education. The significant advantages of such use include: enhanced student engagement, improved problem-solving and critical thinking skills, and increased learning motivation. The associated challenges include high implementation costs, a lack of continuous training, and time constraints in content delivery. Conclusion: VR-based technologies enhance the quality of education, and the sampled faculty members have a positive attitude towards using such technologies.