This exploratory study investigates the convergence of marketing communications and AI-powered technology in higher education, adopting a perspective on student interactions with generative AI tools. Through a comprehensive content analysis of learners' responses, we employed a blend of manual scrutiny, Python-generated Word Cloud, and Latent…

In the ever-evolving landscape of education, you have most likely experienced a significant expansion in your teaching responsibilities. Your role may have stretched to encompass being proficient in various technology platforms, nurturing the social and emotional learning of your students, and adjusting to amplified documentation requirements.…

This study explores the relationships among music students' artificial intelligence (AI) perceptions, motivation, engagement, creativity and learning success. Through a random sampling method, 521 Chinese music students participated in the research, which employed a range of questionnaires to assess AI perceptions, motivation, engagement, learning…

Since the advent of the postdigital era, technologies have been dramatically transforming human lives, shifting the ways humans communicate, learn, and create. This article aims to envision how entanglements with nonhuman intelligences can unsettle and reshape pedagogical approaches in the field of art education. I argue for the need to…

Artificial Intelligence (AI) technologies have rapidly transformed the education sector and affect student learning performance, particularly in China, a burgeoning educational landscape. The development of generative artificial intelligence (AI) based technologies, such as chatbots and large language models (LLMs) like ChatGPT, has completely…

Scientific creativity plays an essential role in science education as an advanced cognitive ability that inspires students to solve scientific problems inventively. The cultivation of scientific creativity relies heavily on effective assessment. Typically, human raters manually score scientific creativity using the Consensual Assessment Technique…

In this article, we explore the intersection of creativity, education, and technology, with a focus on the impact of Generative AI (GenAI). We delve into the transformative potential of GenAI in redefining educational and creative processes and challenging our existing notions of learning and creativity. Through a conversation with renowned…

In the rapidly evolving landscape of higher education, we are witnessing an unprecedented surge in the use of Artificial Intelligence (AI). This rapid surge necessitates a thorough exploration of how faculty members, instructional designers, and researchers adopt AI, especially GenAI, using learning design practices. The present research study…

Artificial intelligence (AI) is transforming multiple facets of the competitive business world and education. Despite this, the full potential of AI applications within education remains unclear because of the lack of a comprehensive framework on how to use AI in developing assessments across various academic disciplines. While incorporating AI…

The integration of artificial intelligence (AI) into educational ecosystems represents a paradigm shift in pedagogical practices and educational governance. While AI offers unprecedented opportunities to personalize learning, optimize administrative processes, and provide intelligent tutoring, it poses significant challenges to maintaining human…

The academic landscape is evolving with the integration of generative AI technologies, creating a new era in teaching and learning processes. This study investigates the integration of artificial intelligence (AI) within pedagogical strategies and policies at leading universities. It delves into how higher education institutions are amending and…

The acceptance of artificial intelligence (AI) in academic settings, particularly in the context of research creativity, is a growing area of interest. This study aimed to design and validate the AI Acceptance and Research Creativity Scale (AIA&RCS) among faculty members. This exploratory mixed-method was conducted among 720 faculty members. A…

Artificial Intelligence (AI) brings enormous opportunities into learning, teaching, and assessment processes. Among them, it is convenient to explore its ability to channel students' creativity, which is described as a basic competence in the training of people with both the OECD and the recent Spanish LOMLOE law pointing to the need to foster it…

Purpose: This research examines the complex relationship between usage of Chat Generative Pre-Trained Transformer (ChatGPT) amongst student and their creativity, learning and assessment using empirical data collected from postgraduate students. In addition, the study explores the student's intrinsic motivation for usage to understand student…

Although generative AI (GenAI), for the most part, has been widely adopted in all facets of modern life, the international teaching community has increasingly voiced concerns about it. This study set out to unfold teachers' reactions to the manipulation of ChatGPT in foreign language education. It is situated in a networked context with…