As social media platforms continue to grow in popularity, there is an increasing need for science outreach teams to bring STEM content to the virtual landscape. Here, we highlight the use of short-form videos on our TikTok channel-@IvyLeagueScience-as a new way to approach science outreach. Through a combination of content production and data…

This study explores the integration of generative AI, specifically ChatGPT, in self-directed language learning (SDLL) as perceived by YouTube content creators. Through thematic analysis of in-depth interviews with 14 prominent online language educators with related YouTube videos on ChatGPT, the present study investigates: (1) their perceptions of…

Online, informal learning communities bring youth opportunities for learning that schools cannot offer. Yet, there are concerns about the impact of social media platforms' control over online learning. We argue for a re-evaluation of what an 'online informal learning community' is by looking at such active communities on three platforms: YouTube,…

Background: Computer programming learning and education play a critical role in preparing a workforce equipped with the necessary skills for diverse fields. ChatGPT and YouTube are technologies that support self-directed programming learning. Objectives: This study aims to examine the sentiments and primary topics discussed in YouTube comments…

This quantitative research analyses the perception of students about the use of flipped classroom and technological tools in the functions unit considering the machine learning algorithms on linear regression, a decision tree and neural networks. This research proposes consulting YouTube videos about functions and use of the Desmos application in…

As management educators grapple with the challenges of educating Gen Z cohorts (born 1997-2015) in and beyond an online COVID-19 environment, social media platforms represent potential teaching tools. TikTok® is one of the most popular global social media technologies with people aged under 25 and therefore has strong appeal for students. TikTok…

Objective: This study evaluates Drunken Rewind, an animated digital media campaign designed to reduce binge drinking. Participants: The campaign was targeted to white males aged 18-34, who are at the highest risk of binge drinking. Methods: The intervention consisted of an animated series that merged health communications approaches with marketing…

This study analysed how students' mobile phones and Snapchat are adapted to and participate in the classroom. Insights from the actor network theory were used to discuss the interconnections between students, mobile phones, Snapchat, desks, and plenary teaching. We applied video analysis to examine the minute details of unfolding sociomaterial…

With the emergence of short video and the development of mobile internet, short video software, such as TikTok and Kwai, has emerged. Based on the semantic understanding technology of teaching short videos, a teaching management platform was built to push healthy and positive short video for students' content in a targeted way. Taking the 21st…

Maintaining class participation and engagement poses a unique challenge in teaching online courses at postsecondary institutions. With the distinctive rise of online instruction during the COVID-19 pandemic, there is a critical need to develop innovative and exciting opportunities in online course concept learning, application, and peer-to-peer…

Through a personal exploration using autoethnographic methodology, this study delves into the researcher's experiences as both a student and a teacher, analyzing the benefits and limitations of integrating these social media tools into English education. Data collected through reflective journaling on the usage of these platforms reveals key…

Background: The teachers in one sub-district in the North West province lacked technological knowledge and skills thus did not adopt a blended learning approach in their daily teaching. A partnership between the University of South Africa (Unisa) and schools in the district was forged to train teachers to acquire technological knowledge and…

Vlogs, asynchronous video blogs where individuals film themselves to share personal experiences, have been widely used in educational settings. This study explores the integration of Microsoft Flip (Flip), a vlogging platform, in higher education, focusing on its use by academics during a 3-year pilot preceding institution-wide adoption. Grounded…

Due to its immersive and interactive nature, 360-degree video is becoming ever more popular. However, little is known about the public's viewpoints and attitudes regarding the use of this emerging technology in educational contexts. This study reviews the research evidence for 360° video, virtual learning environments and social media and presents…

While social media is evolving rapidly, understanding its underlying and persistent features with the potential to support high-quality learning would provide opportunities to enhance competence acquisition and collaborative work in higher education. Moreover, the adoption of tools that students already use in their everyday lives facilitates the…