Instructional television (ITV) today is being used by only one-fifth of the schools in this country; even though television makes possible education tailor-made to the needs of each student, it is often used merely as a supplement to education as memorization of standardized facts. Television must be used to bring the world to the student and vice…

All children today live in an aural and visual world--yet virtually every education program in the country is based on the print world of 50 years ago. Television must be used to provide motivation for children, particularly disadvantaged children, which print cannot--it must provide a socializing situation, make the real world a part of the…

To make adequate use of mass media for children's education, we must recognize that the medium is the message, that the conveyer is the content. The medium itself changes behavior, learning and growth patterns of the child. For example television itself teaches a special kind of visual awareness and enhances the ability to relate non-immediate…

Inadequate educational techniques and systems are the root causes of student dissent; because television has shown them the realities of the outside world students are not willing to accept the insular, isolationist, esoteric irrelevance that is rampant in formal education. Throughout the world, the value of electronic communications is being…

At a time of urban crisis, it becomes essential for people to learn about the special problems and needs of other people in the same community. If not actual experience, then visual experience through television can provide a good view into the perspective of other cultures. Television has an obligation to provide education of this sort,…

The media have been adapted to serve the administrative and curriculum structures of the present education system, instead of changing education to take advantage of the most effective means of communication today--television and radio. Television and radio must be used to enable the disadvantaged to communicate with the outside world,…

The urban crisis has sparked two primary needs: 1) orienting formal education to the aural-visual needs and psychological set of the child, rather than to the outmoded administrative ease of the teacher; and 2) educating the majority society to the needs and problems of minority racial groups. Two efforts to meet the first problem are use of media…

Television has become such an important factor in our culture that it must be made a part of the educational curriculum if our free and democratic society is to survive. Those who know how to use the television medium are able to brainwash the rest of us easily, for most of us are television illiterates. The development of print literacy, opposed…