Publication Date
In 2025 | 0 |
Since 2024 | 0 |
Since 2021 (last 5 years) | 0 |
Since 2016 (last 10 years) | 0 |
Since 2006 (last 20 years) | 1 |
Descriptor
Advertising | 7 |
Learning Activities | 7 |
Television | 7 |
Teaching Methods | 3 |
Television Commercials | 3 |
Classroom Techniques | 2 |
Foreign Countries | 2 |
Higher Education | 2 |
Interdisciplinary Approach | 2 |
Radio | 2 |
Secondary Education | 2 |
More ▼ |
Author
Dwyer, Barry | 1 |
Hillyard, Cinnamon | 1 |
McConnell, Mary C. | 1 |
Olivier, Louis A. | 1 |
Sandlin, Jenny, Ed. | 1 |
Valentine, Tom, Ed. | 1 |
Publication Type
Guides - Classroom - Teacher | 4 |
Journal Articles | 3 |
Guides - Classroom - Learner | 2 |
Collected Works - Serials | 1 |
Reports - Descriptive | 1 |
Education Level
Higher Education | 1 |
Audience
Students | 2 |
Teachers | 2 |
Practitioners | 1 |
Location
Georgia | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Hillyard, Cinnamon – PRIMUS, 2007
Popular culture provides many opportunities to develop quantitative reasoning. This article describes a junior-level, interdisciplinary, quantitative reasoning course that uses examples from movies, cartoons, television, magazine advertisements, and children's literature. Some benefits from and cautions to using popular culture to teach…
Descriptors: Childrens Literature, Popular Culture, Cartoons, Mathematical Logic
Valentine, Tom, Ed.; Sandlin, Jenny, Ed. – Beyond Basic Skills, 1997
This document, which was written for adult educators in Georgia, offers instructional plans and practical strategies for helping students in adult literacy, adult basic education, General Educational Development, and English-as-a-second-language programs become critical television viewers. The document begins with a discussion of why television…
Descriptors: Adult Basic Education, Adult Literacy, Adult Programs, Advertising

Dwyer, Barry – English in Australia, 1982
A comprehensive approach to a critical study of the mass media is presented in this journal insert, which also provides a format for planning an integrated unit. The main section of the insert focuses on seven questions and their answers concerning: (1) selection of the topic, (2) justifying a mass media curriculum, (3) entry experience, (4)…
Descriptors: Advertising, Broadcast Industry, Class Activities, English Instruction
Olivier, Louis A. – 1985
Authentic video documents produced for an audience of native speakers can provide a valuable complement to traditional teaching materials. Foreign language teachers will find the task of choosing materials both enriching and less demanding by working in teams. Practical ways the teacher can use "off-air" materials more effectively are suggested,…
Descriptors: Advertising, Audiovisual Aids, Classroom Techniques, Documentaries
McConnell, Mary C.; And Others – 1984
This module is part of an interdisciplinary program designed to educate the general citizenry regarding the issues of science/technology/society (STS) that have important consequences for both present and future social policies. Specifically, the program provides an opportunity for students to assess the effects of selected technological…
Descriptors: Advertising, College Science, High Schools, Higher Education
Montgomery County Public Schools, Rockville, MD. – 1980
A teacher's guide for two sequential one-year commercial art courses for high school students is presented. Commercial Art I contains three units: visual communication, product design, and environmental design. Students study visual communication by analyzing advertising techniques, practicing fundamental drawing and layout techniques, creating…
Descriptors: Advertising, Architecture, Art Education, Commercial Art
Ohio State Univ., Columbus. National Center for Research in Vocational Education. – 1983
This module, one in a series of competency-based administrator education learning packages, focuses on specific professional competencies needed by vocational education administrators. The competencies upon which these modules are based were identified and verified through research as being important to the success of local administrators of…
Descriptors: Administrator Education, Administrator Responsibility, Administrator Role, Advertising