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Jessica Castonguay; Christopher McKinley; Dale Kunkel – Health Education, 2013
Purpose: The goal of this study was to assess the use of "health" messages in food advertising in the USA which target children. The aim was to determine if these messages indicate the promotion of a healthful product or are a marketing tactic to promote unhealthy items, potentially undermining nutrition education efforts.…
Descriptors: Elementary School Students, Food, Nutrition Instruction, Obesity
Lee, Heng; Hsu, Chih-Cheng; Chen, Fu-Li; Yen, Yea-Yin; Lin, Pi-Li; Chiu, Yu-Wen; Lee, Chien-Hung; Peng, Wu-Der; Chen, Ted; Lu, Di-Lin; Huang, Hsiao-Ling – Journal of School Health, 2014
Background: Adolescents who perceive easy access to tobacco are more likely to acquire cigarettes and experience smoking. This study assesses area disparities in perceptions of access to tobacco and cigarette purchasing experiences among schoolchildren. Methods: Data on children's tobacco-related variables were obtained from the Control of…
Descriptors: Foreign Countries, Smoking, Drinking, Purchasing
Kervin, Lisa – Literacy, 2009
The notion of "multiliteracies" and the development and creation of multimodal texts within classrooms is of pedagogic interest in this age of Information and Communications Technologies (ICT). The case study reported herein provides an analysis of how one teacher engaged her class of primary school students as they responded to the challenge of…
Descriptors: Social Justice, Television Commercials, Literacy, Program Descriptions
Péter, Lilla; Balázs, Szilvia – Acta Didactica Napocensia, 2009
Our paper deals with the relationship between sustainability, media advertisements and their effect on children. This topic is highly actual today, as the children of today, who grow up in front of the TV will be the consumers of tomorrow. The perpetual growth of consuming and gathering material goods is not serving the sustainable development.…
Descriptors: Sustainable Development, Sustainability, Advertising, Childrens Television