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Regulation of Children's Advertising--A Three Party Discussion: The FTC, the First Amendment, and the Parents.

Oliver, Lauren – 1987

Arguments for and against banning television commercials aimed at children under age 12, as well as the role of the Federal Trade Commission (FTC), the First Amendment, and parents in regulating such commercials, are explored in this paper. Following an introduction that describes the controversy, a second section of the paper details the…

Descriptors: Advertising, Children, Childrens Rights, Childrens Television

Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (85th, Miami, Florida, August 5-8, 2002). Advertising Division.

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2002

The Advertising Division of the proceedings contains the following 20 papers: "Business and Communication Programs' Contribution in Advertising Education and Research: A Comparison" (Tien-tsung Lee); "Attributions of Advertising Influence Via Third-Person Perceptions: A Review and Synthesis" (Don Umphrey); "Advertising…

Descriptors: Advertising, Context Effect, Credibility, Cross Cultural Studies