The results of a comparison of television programming for children in the United States, Canada, Japan, and the democracies of Western Europe are presented. It was found that: in European countries no advertiser is allowed to sponsor a children's program, almost none of these programs carries commercials, and except in Italy, no host of a…

The results of a comparison of television programming for children in the United States, Canada, Japan, and the democracies of Western Eruope are presented. It was found that: in European countries no advertiser is allowed to sponsor a children's program, almost none of these programs carries commercials, and except in Italy, no host of a…

This paper presents a redefinition of the term "television," examines problems of determining the effects of television on children, reviews research on possible effects of TV on children, and concludes by focusing on prosocial, educational programming. The argument is made that because we are immersed in the phenomenon of television, we…

Reviews existing Canadian television networks, their hours of programing and amount of Canadian content, then focuses on programing for children including advertising regulations. Growing interest in television research on cognitive and achievement patterns is cited. (RAO)

Based on research findings that sex stereotyping used for product commercials is offensive and often ineffective, recommendations for change have been proposed to the advertising industry. Women, in particular, have been portrayed in advertising in traditional domestic roles, emphasizing the consumer role, especially in television advertising.…

This theme issue explores the behavior of teenagers. "Are the Kids Alright?" (Ish Theilheimer) develops a perspective on the subject of teen behavior, noting that a growing number of young people demonstrate discontent, alienation, aggression, violence, and antisocial behavior, and that a growing underclass of children is likely to fail.…

Intended as a communication to communicators on television equipment and techniques, this manual also gives an overview of educational television and instructional television practices in the United States, Britain, and Canada. Attention is given to broadcast television--its station organization, control room procedures, and commercial program…

Describes two classroom video resources from the National Film Board of Canada which examine aspects of contemporary society and media literacy. The first compilation video includes 9 films representing reflections of society. The second video is an anthology of 19 films about the media. (KO)

If the notion of public and private spheres seems somehow quaint or old-fashioned, the distinction between public and private corporations will be that much more obscure. Yet Channel One broadcasts in a public school classroom are indisputably the result of a contract between a private corporation (Alloy Media + Marketing) and a public corporation…

A study examined the relationship between social and material values and attitudes toward television advertising. Using the Rokeach Value Survey Form E, 157 Canadian college students ranked the 18 terminal and 18 instrumental values in order of their importance as guiding principles for life. The values were classified as either material, social,…