Descriptor
| Educational Television | 53 |
| Television Commercials | 53 |
| Programing (Broadcast) | 20 |
| Television Viewing | 19 |
| Commercial Television | 15 |
| Television Research | 13 |
| Broadcast Industry | 12 |
| Childrens Television | 12 |
| Television | 9 |
| Public Television | 8 |
| Teaching Methods | 8 |
| More ▼ | |
Source
Author
Publication Type
Education Level
Audience
| Practitioners | 4 |
| Teachers | 3 |
| Policymakers | 1 |
Location
| Canada | 2 |
| California | 1 |
| India | 1 |
| Kenya | 1 |
| Minnesota | 1 |
| Missouri | 1 |
| United Kingdom (Great Britain) | 1 |
| United States | 1 |
| Wisconsin | 1 |
Laws, Policies, & Programs
| Emergency School Aid Act 1972 | 1 |
Assessments and Surveys
| ACT Assessment | 1 |
What Works Clearinghouse Rating
Long, Mary Chemka – Health Education (Washington D.C.), 1978
This article discusses the use of television programs, specials, and advertising as a tool for health education. (MM)
Descriptors: Commercial Television, Educational Television, Health Education, Programing (Broadcast)
Download full textFederal Communications Commission, Washington, DC. – 1974
The Federal Communications Commission (FCC) Report and Policy Statement on Children's Television Programs summarizes the findings of a series of hearings held in response to a petition of Action for Children's Television (ACT), urging that the FCC prohibit sponsorship and commercials in children's programing, forbid product mention by program…
Descriptors: Commercial Television, Educational Television, Federal Legislation, Programing (Broadcast)
Peer reviewedRank, Hugh – English Journal, 1992
Argues that Channel One has brought about a serious escalation of commercialism in the classroom because of three common and incorrect assumptions--that ads are neither significant, effective, nor harmful. (PRA)
Descriptors: Educational Television, Persuasive Discourse, Propaganda, Secondary Education
Hooks, Benjamin L. – Federal Register, 1974
Three Federal Communications Commissioners (FCC) filed supplementary statements to the FCC Children's Television Report, elaborating on their individual views. Commissioner Benjamin L. Hooks concurred in the proposed limit on commercial minutes in children's programs, but suggested a lower figure. He also suggested that commercials be…
Descriptors: Children, Educational Television, Programing (Broadcast), Television Commercials
Morris, Edward L. – 1971
The ideal promotional effort for an educational television (ETV) station is dependent on a professional approach to the problem. This means that each ETV station should employ a public relations manager and should keep him informed about all major station decisions. The Public Broadcasting Service (PBS) has a campaign of its own to bring attention…
Descriptors: Advertising, Educational Television, Public Relations, Public Television
Miller, Lewis – 1978
This paper presents a redefinition of the term "television," examines problems of determining the effects of television on children, reviews research on possible effects of TV on children, and concludes by focusing on prosocial, educational programming. The argument is made that because we are immersed in the phenomenon of television, we…
Descriptors: Childrens Television, Commercial Television, Communications, Educational Television
National Public Radio, Washington, DC. – 1978
In this series of National Public Radio interviews, individuals from education and television broadcasting discuss the use and abuse of television by schools and the influence of television on children in home viewing. It is asserted that television is and will continue to be watched, and therefore it is necessary to learn how to deal with it. By…
Descriptors: Broadcast Industry, Children, Childrens Television, Commercial Television
Peer reviewedAdler, Keith – Journalism Educator, 1981
The major advantage of television in an advertising course is the continuity with which the commercials are integrated into the lecture material. (HOD)
Descriptors: Advertising, Education, Educational Television, Higher Education
Condry, John C.; Scheibe, Cynthia L. – 1991
Trends in the content and structure of television programs and commercials during children's viewing hours on U.S. network television over the past 20 years reveal a steady decrease in educational programs for children and an increase in violent acts. In addition, characters in both programs and commercials have remained remarkably sex-typed. A…
Descriptors: Cartoons, Childrens Television, Commercial Television, Educational Television
Congress of the U.S., Washington, DC. Senate Committee on Commerce, Science, and Transportation. – 1989
For this document the Senate Committee on Commerce, Science, and Transportation reports favorably on the Children's Television Act of 1989 and recommends that it be passed. The aims of the legislation are to increase the amount of educational and informational television programming available to children and to protect children from…
Descriptors: Certification, Childrens Television, Commercial Television, Educational Television
Pritchett, Elaine H. – C.S.P.A.A. Bulletin, 1973
Describes a journalism class which produced and recorded a newscast complete with commercials. (RB)
Descriptors: Educational Television, Instructional Materials, Journalism, Programing (Broadcast)
Haney, James M. – 1989
A study was conducted to assess the arguments that have been made in favor of and opposed to the electronic curricular supplements, Channel One and CNN Newsroom. Four types of information were analyzed: (1) corporate news releases and research results were reviewed; (2) Channel One and CNN Newsroom programs were studied for format, style, and…
Descriptors: Broadcast Industry, Commercial Television, Current Events, Curriculum Enrichment
Littell, Joseph Fletcher, Ed. – 1973
This book could be a useful supplement in any course dealing with television, such as mass media, communication, film, and humanities. The book is divided into six sections. "The Impact of Television" discusses the impact of television on society, the broadcast media, the Federal Communications Commission, public broadcasting, educational…
Descriptors: Broadcast Industry, Broadcast Television, Cable Television, Commercial Television
Federal Communications Commission, Washington, DC. – 1972
Federal Communications Commission's activities during Fiscal Year 1972 are summarized. The actions of the agency in specific areas; i.e., broadcast, cable television, field engineering, etc., are succinctly stated. Highlights of FY 1972 are presented chronologically at the end of the summary. (MC)
Descriptors: Annual Reports, Broadcast Industry, Cable Television, Commercial Television
Congress of the U.S., Washington, DC. House Subcommittee on Telecommunications and Finance. – 1994
The topic of this hearing was the Children's Television Act of 1990. This act was designed to increase the choices for children and to give parents and families the possibility of finding educational programming to supplement other children's programs. The Act has two major provisions. First, it established time limits on the amount of advertising…
Descriptors: Children, Childrens Television, Educational Media, Educational Television
