Empowering children for a critical and judicious use and consumption of media is a main objective of media literacy. This paper aims to examine the range of television programs available for children in Portugal through a comparative analysis of the programming for children broadcast by the four Portuguese terrestrial channels (RTP1, RTP2, SIC and…

Reviews the current Violence Profile (number 8) which reports on fall 1976 television network programing. The discussion includes comment on the violence index and the risk ratio sections of the profile, but does not cover the third section of Gerbner's profile, cultivation index. (JEG)

The Cultural Indicators Research Team's analysis of the CBS report suggests that the Gerbner Violence profile is defined too broadly, and composed of an arbitrary set of measures; employs faulty units of analysis; is inadequate on the basis of time sampled; and measures relative rather than absolute victimization, which probably does not…

Includes key sections of the CBS response to the analysis of the Cultural Indicators Research Team on the Gerbner Violence Profile. (JEG)

Continues the dialogue on CBS criticisms of the Gerbner Violence Profile. (JEG)

A look at how the Pennsylvania PTV Network polled Pennsylvania on public television programing. (Author)

Survey results revealed a curious paradox: people who saw both the debates between local candidates and the presidential debates were more influenced by the local debates and perceived the local debates as more informative; however, they also saw the presidential debates as more interesting and influential. (PD)

Describes results of a survey of 225 parents that assessed patterns of television-related interaction, viewing habits, and perceptions. Topics include motivations and implications of mediation versus coviewing; and a typology of mediation patterns that includes nonmediation, optimists, and selectives. (Author/LRW)

A discussion of audience surveys conducted by Pennsylvania State University, and how they can be used to set priorities for public television. (HB)

This is an annual report on violence in prime-time television. The tabulations, based on 13 weeks of monitoring prime-time programs on three networks, indicate a decline in violence by 24% and a decline in the rate per hour of dramatic violence to 1.9 incidents per hour since last season. The study also indicated that the introduction of the…

An international inventory was made to determine the composition of television programs, particularly from the point of view of program material exported to a country outside. A survey was also made of the international networks for sales and exchanges of program material for broadcast. A report of these studies includes the scope and methods of…

Uses discriminant analysis to investigate the relationship between television non-viewing and a set of variables reflecting "life style." This study agrees with previous ones in finding that the nonviewer is not easy to categorize. (MER)

Discusses the availability of research on the makeup of audiences for public television as well as the need for and uses of such data. The public television audience is characterized as generally the well-educated, affluent minority. (JMF)

A mail survey of commercial television stations nationwide was conducted to determine if stations as a whole are accepting program length commercials (whose airing was deregulated by the Federal Communications Commission (FCC) in 1984). Sales managers at 482 of 769 commercial television stations responded to the questionnaire. Results indicated…

A study examined the impact of viewing context on the evaluation of televised content, specifically whether viewers of the final episode of M*A*S*H who watched it at a party evaluated it differently from those who watched it in their usual manner. A group of 181 students, categorized according to the viewing context, were asked to rate program…