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Baggaley, Jon – Media in Education and Development, 1982
Discusses the use of microcomputer-based testing methods in media and community research, with descriptions of the Programme Evaluation Analysis Computer (PEAC) developed for the Ontario Education Communications Authority and of the application of the PEAC system in a study of second-by-second responses to Orson Welles'"War of the…
Descriptors: Audience Participation, Communication Research, Computer Oriented Programs, Man Machine Systems