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Communicating the Nature of Science through "The Big Bang Theory": Evidence from a Focus Group Study
Li, Rashel; Orthia, Lindy A. – International Journal of Science Education, Part B: Communication and Public Engagement, 2016
In this paper, we discuss a little-studied means of communicating about or teaching the nature of science (NOS)--through fiction television. We report some results of focus group research which suggest that the American sitcom "The Big Bang Theory" (2007-present), whose main characters are mostly working scientists, has influenced…
Descriptors: Scientific Principles, Programming (Broadcast), Television, Focus Groups

Eastman, Susan Tyler; Newton, Gregory D. – Journal of Communication, 1995
States that contrary to previous reports of "grazing," most viewers only used their remote control devices (RCDs) once or twice every half hour. Claims that the dominant RCD operation was direct channel punching, as opposed to dial turning. Concludes that most RCD activity did not take place during a program, thus voiding industry…
Descriptors: Audience Response, Audiences, Programming (Broadcast), Television Research

Smith, Stacy L.; Boyson, Aaron R. – Journal of Communication, 2002
Examines violence in music video programming. Reveals that 15% of music videos feature violence, and most of that aggression is sanitized, not chastised, and presented in realistic contexts. Discusses the findings in terms of the risk that exposure to violence in each channel and genre may be posing to viewers' learning of aggression, fear, and…
Descriptors: Aggression, Audience Response, Programming (Broadcast), Secondary Education

Wilson, Barbara J.; Smith, Stacy L.; Potter, W. James; Kunkel, Dale; Linz, Daniel; Colvin, Carolyn M.; Donnerstein, Edward – Journal of Communication, 2002
Investigates the nature and extent of violence contained in television programming that targets children aged 12 and younger. Notes that the violence itself is just as likely to be glamorized in children's as in nonchildren's shows, but it is even more sanitized and more likely to be trivialized. Documents five subgenres of children's programming…
Descriptors: Audience Response, Childrens Television, Elementary Education, Programming (Broadcast)

Ash, Gwynne Ellen – Journal of Adolescent & Adult Literacy, 2000
Responds to an article in a prior issue of this journal. Argues that "South Park" is a deconstruction of the reality of American constructions of media, fame, and pop culture, and that more adolescents than adults understand that "South Park" is about the adult world of media. Includes a response by the author of the earlier article. (SR)
Descriptors: Adolescents, Audience Response, Children, Elementary Secondary Education
Corporation for Public Broadcasting, Washington, DC. – 1995
Public broadcasting increased the number of programs for older children during the 1994-95 television season. Data from the Yankelovich Youth Monitor, a survey of 1,211 subjects aged 6 to 17 years, provide some information about response to these programs and give some insight into serving the 9 to 11 age group in particular. Television continued…
Descriptors: Adolescents, Age Differences, Audience Response, Educational Television

Nikken, Peter; Voort, Tom H. A. van der – Journal of Educational Media, 1997
This study investigated the standards children between 9 and 12 years of age use to evaluate the quality of four types of children's programs: news, educational, dramatic, and cartoons. The quality standards children considered most important were comprehensibility and aesthetic quality. Additional standards were entertainment, involvement,…
Descriptors: Audience Response, Childhood Attitudes, Childrens Television, Drama

Krcmar, Marina; Cantor, Joanne – Journal of Broadcasting and Electronic Media, 1997
Examines the effect of violence advisories and MPAA ratings on parent-child television viewing choices and verbal interactions while making those choices. Parents mainly made negative comments about the advisories and restrictive ratings whereas children, especially older children, were more likely to make positive comments. The presence of an…
Descriptors: Audience Response, Critical Viewing, Decision Making, Interaction
Corporation for Public Broadcasting, Washington, DC. – 1998
The Corporation for Public Broadcasting (CPB) provided funding for local public television stations to broadcast political debates prior to the 1998 election; CPB commissioned research to determine how the programs aided viewers in the election process. Viewers of the public television station local debate night program found the program to be of…
Descriptors: Audience Response, Audiences, Debate, Political Campaigns
Wallace, Shelagh – 1996
This book is a guide for encouraging critical television viewing skills in children, allowing them to make up their own minds about the power and influence of television. The introduction addresses the importance of television in North America and compares viewing patterns with those in other countries. The text throughout is accompanied by…
Descriptors: Advertising, Audience Response, Childhood Attitudes, Children

Gunter, Barrie; Harrison, Jackie – Children & Society, 1997
Studied violence on children's television in Britain. Found 39% of children's programs examined contained violence, primarily involving shootings and physical assault committed for negative purposes and rarely followed by painful consequences. The fast pace of such programs is also a significant factor. Results pose wider implications for those…
Descriptors: Audience Response, Child Welfare, Childrens Television, Crime

Tidhar, Chava E.; Levinsohn, Hanna – Journal of Educational Media, 1997
This study surveyed the effects of cable television on Israeli parents' mediation of their childrens' viewing. Results indicate the introduction of cable television changed strategies of parental control and mediation and parents' assessment of television's influence on children. Active parental mediation was closely related to the attribution of…
Descriptors: Audience Response, Cable Television, Children, Educational Television
LeRoy, David; LeRoy, Judith – 1995
In a recent study of the Tampa (Florida) market, TRAC Media Services acquired some interesting information about the market's response to its two public television stations. WEDU is a VHF-signal community station that reaches about 745,000 households in a week, and WUSF is a university-licensed UHF station that reaches about 547,000. Month-long…
Descriptors: Audience Response, Audiences, Cable Television, Comparative Analysis

Harwood, Jake – Journal of Broadcasting and Electronic Media, 1997
Introduces a theoretical perspective on media viewing choices, grounded in social identity theory. Content analysis demonstrates that child, younger adult, and older adult television viewers show a preference for viewing characters of their own age. The experiment demonstrates that young adults' preference for viewing young adult characters exists…
Descriptors: Adolescents, Adults, Age Differences, Audience Response
Gutenko, Gregory – 1998
In April 1997 in the United Kingdom (UK), "Teletubbies," a television program designed for young children, debuted. Unexpectedly, it developed a cult following among college students. In April 1998 "Teletubbies" debuted in the United States (US) on PBS. A study compared alternative readings and deconstructions of…
Descriptors: Audience Response, Childrens Television, College Students, Comparative Analysis