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Wood, Phyllis – Journal of Biocommunication, 1979
Describes the development and publishing by an artist of a book on scientific illustration. (CMV)
Descriptors: Artists, Authors, Technical Illustration, Textbook Preparation
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Kadushin, Charles – Change, 1979
Managed texts are written and designed by a team of writers and researchers under the direction and control of a publishing house. How these books got started, what needs they meet, their advantages and disadvantages, and the consequences they are having on college text publishing are addressed. (JMD)
Descriptors: Authors, Editing, Higher Education, Merchandising
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Chemical and Engineering News, 1985
California's Board of Education recently rejected all of the more than 20 seventh- and eighth-grade science textbooks submitted to it because the books' publishers had "watered down" the treatment of evolution. Rationale for the board's decision and implications for publishing (such as revising the textbooks) are addressed. (JN)
Descriptors: Creationism, Elementary Secondary Education, Evolution, Religious Factors
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Parkhurst, Bill – Change, 1979
The issue of readability vs academic standards in college textbooks is addressed. Problems in balancing both needs and other problems involving textbooks and the publishing industry, including textbook resales and routine revisions of texts, are discussed. (JMD)
Descriptors: Academic Standards, Higher Education, Programed Instructional Materials, Publishing Industry
Tyson-Bernstein, Harriet – American Educator: The Professional Journal of the American Federation of Teachers, 1988
Presents a fictionalized account illustrating the process by which willful states, misguided experts, cunning marketeers, and overworked teachers and administrators produce textbooks that are ill-written, confusing, misleading, and boring. (BJV)
Descriptors: Educational Policy, Instructional Effectiveness, Instructional Material Evaluation, Material Development