ERIC Number: EJ1444258
Record Type: Journal
Publication Date: 2024
Pages: 11
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1040-0419
EISSN: EISSN-1532-6934
Available Date: N/A
Evidence for an Asymmetric Switch Cost in State Creativity
Robert A. Cortes; Mafalda C. B. Peña; Richard J. Daker; Griffin A. Colaizzi; Adam E. Green
Creativity Research Journal, v36 n4 p629-639 2024
The role of top-down control in divergent creativity remains heavily debated. An outstanding question about the state dynamics of creativity concerns acute shifts between heightened and lowered creative states. Particularly, do transitions between creative states incur a "switch cost" as observed in other domains of cognition? Prior research showed that asymmetric switch costs are often incurred such that reaction time is asymmetrically slower when participants switch from a task involving more top-down control to a task involving less top-down control. We tested the hypothesis that frequent acute transitions from creativity-cued responding (associated with heightened creative state) to uncued responding (associated with lowered creative state) would incur an asymmetric switch cost such that uncued responding would be disproportionately impacted by state changes. We utilized the "thin slices" verb generation task in a task-switching paradigm. Consistent with the hypothesis of asymmetric switch costs in shifts between creative states, we observed a substantial switch cost when switching from creativity-cued trials to uncued trials, but no switch cost when switching from uncued trials to creativity-cued trials. These findings provide indirect evidence that heightened creative states may require substantially more top-down control than lowered creative states, supporting the theory that divergent creativity requires increased top-down control.
Descriptors: Undergraduate Students, Creativity, Verbs, Cognitive Processes, Creative Thinking, Perception, Learning Processes, Experience, Stimuli, Time Factors (Learning), Time on Task, Context Effect, Performance Factors, Resistance to Change, Conceptual Tempo
Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: National Science Foundation (NSF)
Authoring Institution: N/A
Grant or Contract Numbers: DRL1420481; DRL1848181; DRL1920653
Author Affiliations: N/A