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Download full textKim, Min Kil; Kim, Suk-Kyu; Lee, Donghun; Judge, Lawrence W.; Huang, Haiyan – ICHPER-SD Journal of Research, 2013
The purpose of this exploratory study was to identify and analyze the factors that contribute to perceived service quality, user satisfaction, and behavioral intention in covering megasporting events at the Main Media Center for the International Amateur Athletic Federation (IAAF) Track and Field World Championships. The data were collected…
Descriptors: Delivery Systems, Program Effectiveness, Participant Satisfaction, Novices
