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German for Engineers and Scientists: Initiatives in International Education.

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Weinmann, Sigrid – 1995

The Michigan Technological University program in German area studies is described. The program is designed for science and engineering students at both undergraduate and graduate levels. Its components include: a 1-year scientific German sequence, stressing specialized vocabulary, reading skills, use of reference materials, translation into…

Descriptors: Business Communication, College Second Language Programs, Cross Cultural Training, Cultural Awareness

Proceedings of the Annual Eastern Michigan University Conference on Languages for Business and the Professions (5th, Ann Arbor, Michigan, April 10-12, 1986).

Voght, Geoffrey M., Comp. – 1986

Forty-five conference papers are presented in six sections: getting started in languages for special purposes (concerning teaching, curriculum development, finding, and resources); Spanish for business and the professions; French for business and the professions; other languages (English as a second language, German, Arabic, Mandarin Chinese, and…

Descriptors: Arabic, Business Administration Education, Business Communication, Cultural Context

Proceedings of the Annual Eastern Michigan University Conference on Languages for Business and the Professions (7th, Ann Arbor, Michigan, April 7-9, 1988).

Des Harnais, Gaston, Ed. – 1988

Eighty-nine conference papers are presented in 10 sections: (1) language and cultural factors in conducting international business (qualifications for success as an international manager, staffing of international departments, role of second language proficiency, and international management concepts); (2) interdisciplinary language and business…

Descriptors: Administrator Education, Administrator Qualifications, Area Studies, Business Administration Education