The dimensions, status, and improvement of institutional research in junior colleges are considered in this topical paper. Its dimensions are discussed in terms of definition, purposes, and boundries and its status is then viewed from different perspectives. First, it is admitted that the present role of institutional research is difficult to…

This curriculum study focuses on the subject areas of English, mathematics, accounting, shorthand, and typewriting at Kapiolani Community College, Oahu, Hawaii. The author traces the inclusion of these areas in the business education program, as the college evolved from a technical school to a comprehensive junior college. One notable aspect of…

This paper describes an emerging model for a comprehensive staff and organizational development program as a continuous and integral activity of the college, and discusses the role of the office of institutional research in such programs. A comprehensive program includes instructional development (instructional evaluation, diagnosis,…

Provides references to ERIC documents dealing with marketing community colleges. Covers the purpose of marketing, planning, and implementing marketing programs, the extent to which marketing is being used, descriptions of programs and activities at individual institutions, and the role of institutional research in support marketing. (DD)

Reports results of a 1991 national survey of environmental scanning practices at two-year institutions. Examines sophistication of scanning efforts; personnel involved; and methods of collecting, compiling, interpreting, communicating, and using scan information. Finds scanning practices in use at 41% of the 601 responding institutions. (PAA)

Three major papers pertaining to the strengths and weaknesses of voluntary and more formal forms of institutional coordination (and other related issues) were presented to Washington's Association for Higher Education: (1) Warren Deem, in treating with the question of how the state's total higher education efforts might be more effectively…

In order to develop a comprehensive professional development plan, college employees were asked in 1976 to complete a needs assessment questionnaire, which served as the basis for discussion among divisional officers and a development coordinator. Development goals and objectives were compiled, followed by identification of potential programs.…

A community survey was conducted by Allegany Community College (ACC) in July of 1976 with five objectives in mind: to provide the college Public Relations Office with basic information to assist it in reaching the community; to assist the college in evaluating effects of its promotional efforts in the community, and to try to determine opinion…

A 1983-84 marketing plan is presented for Northern Virginia Community College (NVCC), which is designed to maximize the effective use of shrinking resources to meet the needs of the college's clientele. After introductory material discusses the problems and challenges facing NVCC and the role of marketing in understanding the environment in which…

Market analysis can provide a mechanism for making needs assessment functional and for focusing program development on constituencies in the community that need to be served. The main goals of market analysis are to generate usable information, document needs, assign priorities, locate resources, and respond to identified needs in a systematic…

Project FOLLOW-UP was conducted to develop, test, and validate a statewide management information system for follow-up of Texas public junior and community college students. This activities manual provides an overview of the resultant student information system (TEX-SIS) and its characteristics. Seven subsystems comprise SIS, each with its own…

Ocean County College conducted a feasibility study for the purpose of determining whether there was a need for a food service management program within its service area and to ascertain an estimate of the potential student pool for such a program. Surveys were sent to 243 restaurants and institutions and were administered to students from county…

This paper reviews the empirical literature regarding factors associated with the development of Institutional Research (IR) offices in community colleges. The IR office is defined as any organizational unit which has at least one half-time staff member given responsibility for the synthesis and reporting of institutional data, is visibly…

With the decline of enrollment at a number of community colleges there is a demand for accurate enrollment projections, yet enrollment is increasingly difficult to forecast. Student body composition has changed markedly from the traditional 18 year old group as the percentage of women and part-time students and students' ages have increased. Also,…

There are several signs that a college can use to determine if a program needs evaluation from a consumer point of view. Answers to the following questions can be very revealing: How many students start the program per year? How many graduate per year? What do they do when they graduate? How much money do they make? How long do they remain in the…