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Download full textRuffalo Noel Levitz, 2020
As the student search process becomes more digitally driven, are colleges and universities aligning their marketing and recruitment practices with the students they are targeting? This college recruitment practices report discusses which strategies and practices are most used and rated as the most effective. This report surveyed 151 four-year…
Descriptors: Marketing, Student Recruitment, Undergraduate Students, Best Practices
Ruffalo Noel Levitz, 2018
What is the competition doing? How is technology changing things? And where are the gaps in today's outreach? To explore these questions, undergraduate officials from a broad cross-section of colleges and universities participated in a spring 2018 poll to produce this report. Data in this report reflect responses from 115 nonprofit four-year…
Descriptors: Marketing, Student Recruitment, Undergraduate Students, Best Practices
Ruffalo Noel Levitz, 2017
What is the competition doing? How is today's outreach changing? How are best practices evolving? To explore these questions, undergraduate officials from a broad cross-section of private and public U.S. colleges and universities participated in an April 2017 poll that produced this report. Data in this report reflect responses from 91 nonprofit…
Descriptors: Marketing, Student Recruitment, Undergraduate Students, Best Practices
Direct linkNoel-Levitz, Inc, 2010
This report documents the upward trend in "secret shopping" among today's prospective student Web users, along with the latest changes in electronic communications technologies used by college and university admissions offices. The report is based on a survey of college and university enrollment and admissions officers across the U.S. in March…
Descriptors: Undergraduate Students, Student Recruitment, College Applicants, Computer Mediated Communication
