Previously we identified that biomedical science students commonly misunderstand "creativity," mistaking it for "freedom." In the present study, we describe and evaluate a workshop designed to increase students' awareness of creativity as a highly sought-after employability skill and cognitive process applicable to scientific…

The development and enhancement of creative thinking capacities is essential to marketing students' success. But despite marketing students' need to enhance and evidence their creative capacity skill set for the careers of the future, there exist few available models for marketing educators to introduce creative thinking skill development. This…

This paper examines how team creativity can be developed using the Synectics creative problem-solving approach by taking stickiness into account. Stickiness represents the difficulty learners experience in internalising knowledge and skills to perform a task productively. Using a quasi-experimental design learners' perceived change in team…