This final report details the results of an experimental program sponsored by the Mississippi State University (MSU) Special Teaching Projects Program which examined the effectiveness of video materials in a college economics classroom. The empirical results indicate that when video lessons are used as part of a course, students demonstrate…

The purpose of this study was to determine if increasing levels of complexity in visual production techniques would increase the viewer's learning comprehension and the degree of likeness expressed for a college level instructional television program. A total of 119 mass communications students at the University of Alabama participated in the…

This study examined the factors that contribute to learners' perceptions of the ease or difficulty of learning a specific task using a specific medium were studied, specifically whether the preconceptions of preservice teachers vary by learning domain (verbal, intellectual, affective, and psychomotor) or medium of presentation (interactive video,…

Differences in traditional student performance measures were examined following a computer assisted instruction (CAI) or a hypertext approach for mastering concepts related to intellectual property (i.e., copyright and patent) law. Seventy-six undergraduate business majors at a midwestern state university received CAI or hypertext instruction.…