Because of their mostly upbeat everyday presence in most people's lives globally, Internet memes have gained attention as tools in spreading information and enacting attitudinal change in the face of environmental troubles. The reappropriation of memes for classroom purposes is not straightforward, however. We focus our exploration of Internet…

Basic medical sciences education is characterized by the provision of large amounts of theoretical information that leaves little opportunity for promoting student creativity or motivation. In response, the authors investigated meme-related project-based learning (PBL). Memes are humorous media that are widely exchanged online. 1477 students were…