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Download full textYalamova, Rossitsa – American Journal of Business Education, 2010
A heuristic approach to explaining of the Black-Scholes option pricing model in undergraduate classes is described. The approach draws upon the method of protocol analysis to encourage students to "think aloud" so that their mental models can be surfaced. It also relies upon extensive visualizations to communicate relationships that are…
Descriptors: Heuristics, Models, Teaching Methods, Undergraduate Students
