This study evaluates the influence of ranking reports on university brands' credibility and perceived differentiation. Signaling theory is applied to link ranking with credibility and perceived differentiation. An experimental approach was used to collect data and to test the hypothesis. Data was collected from 328 participants in the UK regarding…

A key policy challenge in establishing new universities is the potential risk of lower academic standards and mission drift, which can affect policy effectiveness and outcomes. While regulation and funding tend to be preferred policy instruments for securing control of higher education expansion and achieving policy objectives, this article…

University brand marketing leaders are reimagining their brand response to the global crisis, as COVID-19 pandemic continues to raise fears, especially due to the recent spike of the 'delta variant' outbreaks. Addressing this serious and immediate concern, the present study made the initial attempt to investigate the effects of forced-shift to…

There is a legitimate need for data on the performance of higher education institutions. It is important for the institutions themselves, as well as their stakeholders, including society. The use of indicators that measure the effectiveness or quality of education is increasing as there is much demand for more evidence-based evaluation and…

Purpose: This study aims to analyse and evaluate the methodology followed by the Times Higher Education Impact Rankings (THE-IR), as well as the coverage obtained and the data offered by this ranking, to determine if its methodology reflects the degree of sustainability of universities, and whether their results are accurate enough to be used as a…

This study aimed to investigate and compare the impact of pursuing top university status on the management and academic practices of two departments in a top-ranked institution in Taiwan. Qualitative interviews, official policy documents, website resources and relevant documents were the main sources of empirical data. Interview data were…

Many universities strive to become world-class and two of Singapore's universities are almost there, being ranked 12th and 13th in the QSWUR 2015/16. This study looked into the details of indicator rankings and found that the two universities are comparable to those in the top 10 universities in the same ranking in practically all indicators with…

Purpose: The purpose of this study is to investigate the effect of Malaysian public universities' service quality on international student satisfaction, institutional image and loyalty. Design/methodology/approach: A total number of 400 questionnaires were distributed to international students, selected using convenience sampling technique, at…

"The U21 Ranking of National Higher Education Systems" released in May 2012 is a new player on the scene of university rankings, after ARWU, QSWUR and THEWUR, but with a different perspective--that of whole nations. It has some new features that enhance its validity, but it also shares some of the conceptual and methodological problems…

This dissertation considers the effects of national rankings, specifically the 2010 National Research Council (NRC)'s Data-Based Assessment of Research-Doctorate Programs, on higher education institutions' behavior. National research studies of graduate education require significant resources and data, yet it is uncertain how universities make…

The purpose of this study was to investigate the ways in which universities use the "GRE"® General Test scores to award merit-based fellowships to first-year graduate students in doctoral programs. While GRE use in fellowship award decisions is a common practice, there is very little validity evidence to support its use in this context.…

Nine National Association of Schools of Music (NASM) accredited universities in the United States (US) with the greatest populations of international students were surveyed to identify the status of East Asian international students' attitudes toward their schools. Among East Asian international music students at US higher education…

A university ranking with credibility may provide proper guidance to students and parents in university choice, lead to rational flow of educational resources, promote competition among universities and evaluation mechanism in society, and inform the government in decision making. However, there are quite some disputes and doubts from the public…