Explored whether the old categories of "traditional" and "nontraditional" students needed to be reconceptualized at an urban university in order to better meet student needs and target communications. Surveyed students at the University of Toledo and found that the proposed community-oriented versus campus-oriented segmentation…

The experiences of the University of Michigan in developing its Flint campus since the mid-1970s and the use of the Critical Path Method are described. The usefulness of the method during several phases of development is highlighted. (MSE)

Since the late 1960s, Messiah College, a small, church-related college in rural Pennsylvania, has operated an urban satellite campus in Philadelphia in collaboration with Temple University, a public institution in that city. The campus makes accessible to students of both institutions the best of both private and public, urban and rural, and small…

Transportation systems management (TSM) programs are discussed, particularly the 1977 program of the University of California, San Francisco, which led to traffic reduction and improved vehicle flow. The city's implementation plan for a similar TSM program for 14 educational institutions and hospitals is described. (MLW)

The planning process and marketing strategy adopted by a large urban postsecondary institution investigating the feasibility of developing a branch campus is described. Among the planning elements were a market analysis and citizen interest survey. (MSE)

A sequence of planning actions taken by California State--Dominguez Hills is outlined that began with normative planning, developed through a strategic stage, and culminated in operational planning. Much of the planning focused on the university's role as an urban institution in a changing environment. (MSE)

A case study of Seattle University and its relationship with the City of Seattle--its governmental institutions, community, and policymakers--is presented. A model for viewing the formation of urban-university policy is presented and the roles of key events and actors are discussed. (Author/MLW)