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Molnar, Alex; Morales, Jennifer – 2000
This report details the seven categories tracked by the Center for the Analysis of Commercialism in Education (CACE) between 1990 and 1999-2000: sponsorship of programs and activities, exclusive agreements, incentive programs, appropriation of space, sponsored educational materials, electronic marketing, and privatization. The 1999-2000 report…
Descriptors: Business, Charter Schools, Elementary Secondary Education, Internet
Molnar, Alex – 1999
This report describes exclusive contractual agreements between businesses and public education agencies. It cites such examples as contracts between school districts and soft drink manufacturers, terming them "schoolhouse commercialism." It also provides data that explain why schools are so attractive to advertisers, and the reasons why…
Descriptors: Commercial Television, Elementary Secondary Education, Health Education, Marketing
Molnar, Alex – Journal of Education Policy, 2006
This essay reviews the history of school commercialization in the USA and the forms that it has taken over time, with particular attention paid to research measuring the scope and variety of commercialization trends in US public schools. The implications of commercialization activities such as those that promote the consumption of nutritionally…
Descriptors: Democratic Values, Public Education, Public Schools, Privatization