Vendors sometimes get the chilly on-campus reception. While they believe in building long-term relationships to make universities more competitive, some CIOs simply aren't interested. On the flip side of the coin, many administrators feel such coolness is warranted. Indeed, anyone who has attended a higher education IT conference can detect a…

This study provides marketing educators a review of free web-based survey services and guidance for student use. A mixed methods approach started with online searches and metrics identifying 13 free web-hosted survey services, described as demonstration or project tools, and ranked using popularity and importance web-based metrics. For each…

In this paper, we provide an overview of psychometric procedures and guidelines Educational Testing Service (ETS) uses to evaluate automated essay scoring for operational use. We briefly describe the e-rater system, the procedures and criteria used to evaluate e-rater, implications for a range of potential uses of e-rater, and directions for…

Qualitative investigation can provide invaluable information towards understanding the influence of school nutrition education (NE). The study explored teachers' perceptions of the immediate impact of NE on learners' eating behaviours. Twenty-four primary school teachers in the Bronkhorstspruit district, Gauteng, South Africa, who taught nutrition…

Since all categories of people from different socio-economic sectors purchase street foods; the street foods should not only be cheap but also hygienic and rich in nutrition. The investigators with their nutrition knowledge had an urge to study the nutrition knowledge of the vendors, whether the foods prepared are nutritionally sound or not?, are…

Enterprise Resource Planning (ERP) system implementation projects are notoriously risky. While large-scale ERP cases continue to be developed, relatively few new ERP cases have been published that further ERP implementation education in small to medium size firms. This case details the implementation of a new ERP system in a medium sized…

Jen Harrington is the owner and pastry chef of Sweet Conclusion, a bakery in Tampa, Florida. Most of Harrington's business comes from baking wedding cakes, but she has been attempting to attract customers to her retail bakery, where she sells cupcakes, pies, ice cream, and coffee. Nearly four years she opened Sweet Conclusion, the retail part of…

Why would schools consider partnering with a vendor to operate a pilot? Why not just wait until the final product is released? For starters, pilots provide schools with a golden opportunity to get an early look at the software, take it for a test flight, and ask for changes tailored to their operating environment and business needs. In some cases,…

The Learning Management System (LMS) market is in flux. According to a 2010 survey conducted by the Campus Computing Project, Blackboard's dominance of the higher education market declined from 71 percent in 2006 to 57 percent in 2010. Often overlooked in the numbers game, though, are more fundamental--even philosophical--questions about the…

As virtualization becomes commonplace in higher education, it is clear that the traditional licensing options for software are woefully inadequate. The definitions of who is licensed to use what--and where--are blurring, as users move from physical to virtual spaces and can access software from a variety of devices. In discussing the need for new…

Whether one is on Wall Street, in Congress, or working in an IT shop on campus, negotiating a good deal is hard work. As higher education enters its purchasing season, "Campus Technology" talks to deal makers who have "been there and done that." This article presents their tips for getting the most value from vendors the next time one buys…

At education conferences, as well as in professional association reports, as a target area of funding for nonprofit foundations and in the literature of industry vendors, the term, "personalized learning" has taken center stage in an arena already crowded with complex and long-standing issues and concerns. While personalized learning is making…

The private universities in Bangladesh are playing an important role in modernizing the higher education system in the country and the role of librarians is also different and challenging. Specially, procuring books and monographs is an exigent function being this lost its demand very quickly. In some cases, titles bear only one semester…

This article aims to fill a gap in current studies on the semantics of branding. Through the analysis of a number of well-known international brand names, we provide ample evidence supporting the claim that a finite set of cognitive operations, such as those of domain reduction and expansion, mitigation, and strengthening, among others, can…

In this article, the authors present the 2012 Campus Technology Innovators. These IT leaders have deployed extraordinary technology solutions to meet campus challenges. The authors also recognize the vendors and products involved in making these innovative projects a success. The 10 winners are: (1) University of Arizona (Student Systems and…