Learning engagement and career-relevant skills are both important elements in learning. Unfortunately, there is a lack of research related to learning engagement in massive open online courses (MOOCs) from MOOC instructors' point of view. Research is also needed on MOOC instructors' strategies to provide career-relevant content to the learners. In…

To advance the pedagogical discussion on adopting third-party certifications in marketing courses, this article examines responses of undergraduate students with different learning styles to the online certification program incorporated into marketing classes. While the overall student opinions were positive especially as a valuable addition for…